","image":["https://m.media-amazon.com/images/I/51vIu5V43pL.jpg","https://m.media-amazon.com/images/I/61+1gyb0SlL.jpg","https://m.media-amazon.com/images/I/61ydjio4KfL.jpg","https://m.media-amazon.com/images/I/61r0MiO8e+L.jpg","https://m.media-amazon.com/images/I/51ZSsCmYyKL.jpg","https://m.media-amazon.com/images/I/61DuXewGMFL.jpg"],"offers":{"@type":"Offer","priceCurrency":"EUR","price":"84.02","itemCondition":"https://schema.org/NewCondition","availability":"https://schema.org/InStock","shippingDetails":{"deliveryTime":{"@type":"ShippingDeliveryTime","minValue":4,"maxValue":4,"unitCode":"d"}}},"category":" shampoosandconditioners","review":[{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"S***N"},"datePublished":"31 March 2025","name":"Honestly I’m not lying when I say it’s the best purple shampoo you can get","reviewBody":"I can't say enough good things about the Fudge Blonde Purple Shampoo! Honestly, I’m not lying when I say it’s the best you can get. This shampoo has transformed my blonde hair, helping to neutralize brassy tones and enhance my color beautifully.The formula is rich and lathers up wonderfully, leaving my hair feeling clean and refreshed without drying it out. I love how it delivers noticeable results after just a few washes. My blonde looks brighter and more vibrant, and I’ve received so many compliments since I started using it!Plus, the scent is fantastic—fresh and pleasant without being overpowering. If you’re looking for a purple shampoo that truly works and keeps your blonde looking its best, I highly recommend giving Fudge Blonde a try. It’s a total game-changer!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"A***Y"},"datePublished":"25 April 2025","name":"VERY PLEASED WITH PRODUCT","reviewBody":"excellent product and does what it should do, my grey hair has a lovely shade now"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"B***S"},"datePublished":"30 December 2024","name":"Refresh your Blonde","reviewBody":"This bottle has lasted me absolutely ages and I still have half a bottle left,It strips the dirt out of the hair and brightens the blond without ruining the hair condition,Lovely smell just be careful as it does dye your fingers"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"Z***E"},"datePublished":"19 December 2024","name":"Works great","reviewBody":"2nd time purchasing this shampoo, it works wonders and brings back the iciness to my hair. It arrived on time and no issues"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"C***\udda4"},"datePublished":"28 December 2024","name":"Great for tone and shine","reviewBody":"I started using this as Fenola went up in price, this is good as gives a good shine, be careful not to leave on for long tho !!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"T***Y"},"datePublished":"23 September 2024","name":"Good product","reviewBody":"Always use this product takes the yellow tone out and smells lovely to"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"R***K"},"datePublished":"26 March 2025","name":"Good product","reviewBody":"Nice smell and did a good job at toning down my brassy hair"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"K***Y"},"datePublished":"10 April 2025","name":"Purple shampoo","reviewBody":"Great product!"}],"aggregateRating":{"@type":"AggregateRating","ratingValue":4.875,"bestRating":5,"ratingCount":8}},{"@type":"FAQPage","mainEntity":[{"@type":"Question","name":"Can someone tell me if this is this suitable for grey hair, to make it more silver?","acceptedAnswer":{"@type":"Answer","text":"I use it because I am a dark brunette going very grey, I don't colour my hair at all, and I love the effect - on my hair, the grey swatches are now silver, and the remaining brunette is cool brown. Of all the blue and violet toning systems, this gives me by far the best effect and condition. HOWEVER, every person's hair is different. Recommend giving it a try. If you have bleached or dyed hair, it could have strange effects though."}},{"@type":"Question","name":"Why does the description say that this product is sulfate free, yet sodium laureth sulfate is an ingredient? this is mis-leading.","acceptedAnswer":{"@type":"Answer","text":"It’s great if you have died blonde hair that is turning yellow! But don’t leave it in for long"}},{"@type":"Question","name":"Is this the same as the original fudge packaging which came as a 300ml? Had a 'dog tag' with shampoo written on the bottle?And had","acceptedAnswer":{"@type":"Answer","text":"Hi Thomas,\n\nYes this is the same as our previous Clean Blonde shampoo. The formula was very slightly tweaked however it still has the same amazing benefits! \n\nWe hope this helps you. \n\nTeam Fudge x"}},{"@type":"Question","name":"Is this shampoo sulphate and paraben free?","acceptedAnswer":{"@type":"Answer","text":"It is definitely NOT sulfate free as advertised"}}]}]}