We remain fully operational. Our teams are working around the clock to ensure your deliveries continue safely.
DOWNLOAD THE APP
Customer Services
Copyright © 2025 Desertcart Holdings Limited
DOWNLOAD THE APP
🔥 Less sugar, more flavor — BBQ that’s as smart as you are!
Less-Sugar Original BBQ by The New Primal delivers a bold, smoky BBQ experience crafted from 100% grass-fed, pasture-raised meat and minimally processed, soy-free, Paleo-friendly ingredients. Free from refined sugars, antibiotics, and added hormones, this Whole30-approved marinade offers a thick, rich consistency that satisfies without compromise, making it the go-to choice for health-conscious food lovers craving authentic BBQ flavor.
| ASIN | B07DY26Y4P |
| Best Sellers Rank | #87,314 in Grocery & Gourmet Food ( See Top 100 in Grocery & Gourmet Food ) #445 in Seasoning Mixes |
| Customer Reviews | 4.1 4.1 out of 5 stars (698) |
| Is Discontinued By Manufacturer | No |
| Manufacturer | The New Primal |
| Product Dimensions | 2.5 x 2.5 x 7.9 inches; 12 ounces |
| UPC | 852675006937 |
| Units | 13.0 Ounce |
W**L
Tastes like sugar-laden BBQ sauce
This is the first non-sugar laden BBQ sauce that tastes "normal." I couldn't tell a difference except that this BBQ sauce is actually better than many of the "normal" BBQ sauces out there. It has a deep, rich flavor and its consistency is surprisingly thick.
J**Y
Delicious
Such a wonderful, Smokey taste. I will be buying this brand from now on!
J**A
Very tasty but a little thin
Overall I would recommend this. It has a really great BBQ taste and is decent for dipping. Could be a little thicker but I'm using it while on Whole30 and would even use it off plan. Love the ingredients and no added sweeteners except pineapple juice.
K**S
Perfect for Whole30
Ordered this sauce while doing Whole30 for some pulled pork and it has become our go to sauce. Great for steaks, wings, and can pretty much replace ketchup! Great flavor and consistency.
M**N
Just ok
Flavor is not as good as I was hoping for
P**C
Definitely not a dipping sauce
Maybe this is better suited to cook with, but the bottle doesn’t advertise that. It’s an incredibly bland, watery, “dipping” sauce - especially for the price.
S**E
Delicious, paleo/Whole30 or not!
We were doing Whole30 and sampled a lot of different compliant sauces and such during that 30 days. This was by far the most surprising, in a good way. Many other BBQ sauces just didn't takes like BBQ sauce at all, but this one hit the mark! Sweet, savory, spicy, and compliant!
L**.
Whole 30 approved - sugar free
Very tasty. Since we are doing whole 30 we have eliminated sugar from our meals. We have really gotten use to the wonderful flavor.
Trustpilot
2 weeks ago
4 days ago