Organic Matcha Green Tea Powder, 2 Pounds | Unsweetened with Zero Sugar, Culinary Grade, Potent Early Harvest, Fine Stone Ground – Vegan, All Purpose, Great for Matcha Latte

I've tried both this version (Naturebell) and the ":D" (Deal Supplement) brand of matcha, both 2 pounds. naturally, they are the two competing offerings for 2 pounds of matcha geared towards offering a good value proposition for consumers. when I was trying to find matcha, it came down to these two versions, so this review is geared towards those who are comparing the two. Naturebell is far and away the superior version over the ":D" Deal Supplement brand in their 2 pound matcha offerings. Naturebell's matcha is far brighter, the color is far more intense, the flavor is much clearer than the ":D" Deal Supplement version, and possibly finer as it was easier to dissolve this version than the Deal Supplement one. The Naturebell version is the far superior offering for making matcha lattes or any baked goods as the color intensity is still very bright and intense even after being mixed with any sort of milk, cream, or mixture. I was actually somewhat surprised by what a significant difference there was in the color intensity and flavor between the two versions. I can confirm that the Deal Supplement version is much duller and grayer than the Naturebell version. The Naturebell version is much tastier too. There is no bitterness when making more concentrated drinks, and the flavor of matcha is still retained! In comparison, the Deal Supplement version is very bitter the more concentrated it becomes, which is unfortunate since the color is duller too, so I needed to add more matcha to whatever I was drinking. But that is not an issue with the Naturebell version, surprisingly. I originally bought this version after I finished the Deal Supplement version and I was shopping around to see similar offerings in 2 pounds of matcha (or anything of high volume, low price). These are the two versions that offer the best price value for the pound/grams that is offered, and I can safely say that the Naturebell version is the superior version in every way. As of this review, it is even more affordable too, so the choice should be obvious. I highly recommend this matcha offering, and I personally intend on buying this version for matcha from hereon out (unless anything changes of course)

I have been drinking matcha for 5 years, and I am tired of paying for a latte at a cafe. This is an amazing price for really solid matcha. I am really impressed by the texture and freshness from opening the huge container. It is a really good taste. The container is a twist open, but can easily be poured into containers or travel size bags. I highly recommend, and for 320 servings you cannot beat this price.

It's cost effective, mixes in super easily (is not grainy or gritty), has an okay taste, and definitely seems fresh. It's not the freshest or clearest tasting matcha I've had, but it's unbeatable at this price point

It’s not ceremonial grade, but for the price and size, it is solid. The flavor is mild, not too bitter, and it gives a nice, clean energy boost. It mixes fairly well, though you may get some clumps unless you whisk or stir a bit longer. Packaging could be better, but overall it is a practical option for lattes, smoothies, or daily matcha without spending a lot $

This matcha tastes amazing! It's actually a very nice green color which was surprising; most budget matchas are more yellowish (or in the case one terrible matcha I bought years ago: grey). I have 2 different brands of matcha I can compare the Naturebell one to: Sen Cha (which is the one typically sold at Costco) and Matcha DNA. Color: The Naturebell one is the easily greenest of the three. Sen Cha and Matcha DNA are nearly identical in color; both have a yellow tinge, with Matcha DNA being slightly more yellow in real life in comparison to the photo that I took. I've only seen one matcha that was greener than the Naturebell one and it was ceremonial-grade (and therefore a lot more expensive). Taste: I did a dry taste on all three. The Naturebell matcha has a slightly sweet taste and was the most pleasant of the three. Sen Cha was the most bitter by a long shot. Matcha DNA was the most neutral tasting. It was neither bitter nor sweet. All three taste great in frappes which is what I primarily use matcha for. Texture: All three brands seemed identical in this regard. They all seemed to be equal in the consistency of the powder (not gritty) and all three settle to the bottom of whatever liquid they're added to (in my case, milk) if you let them sit for a while. I've included a video and some photos to aid in the color comparisons. The drink I took a picture of has 2 teaspoons of matcha mixed with approximately 2 cups of milk. It resulted in a very pleasant minty green.

This has a very rich taste without being bitter, I mix it with almond milk for a very refreshing summer drink.

Good matcha at a very inexpensive price. Texture is smooth without being chalky and blends easily without clumping. It is unusually sweet which seems a little weird but I think the flavor is better than many matches I have tried.

These reviews really sold it for me because I was between two brands. I needed a large quantity for a good price I’m so glad I chose this one it’s very soft and tastes soooo good. I would just make sure you mess around with different amounts of water to matcha ratio and milk if you find you don’t love the texture or taste etc. Also for reference I’ve had the one 8 oz size of matcha that Publix sells and all of Trader Joe’s matcha in terms of store bought.