Smart Fusion Lipstick - Shade 430 Amaranth

Love the light, delicate colour of this lipstick. Seems to soften my facial features. Lovely creamy texture. Good price, too.

I love Kiko Milano cosmetics - the quality is very comparable, sometimes even better, to high-end brands, and the price is very reasonable for their products. This lipstick is really good for summer when you don't want thick layers anywhere on your skin - it doesn't provide full coverage, but glides on smoothly when applied, has a nice natural smell and hydrates your lips. When choosing colour, however, be sure to browse for actual images of the product on skin as often the pictures on the product page are done in bright light and do not represent the actual colour. Also the natural shade of your lips will affect the end result when product is applied. Since Amazon only copies product page of the brand website, it would have been very helpful for Kiko to include realistic images of the product on different faces with different skin tones. Overall, 5 stars for the actual product from me.

The KIKO Milano Smart Fusion Lipstick (425) has a lovely texture — it’s creamy, nourishing, and applies really smoothly. The finish has a bright, rich look that makes the colour pop immediately, and the formula feels comfortable on the lips rather than drying or heavy. Shade 425 itself is very intense, which is great if you love a bold lip, but for me it’s a bit stronger than what I usually reach for day‑to‑day. Because of that, I don’t wear it as a full solid lip very often. Instead, I’ve found a way of using it that works really well: I apply a small amount in the centre of my lips, then add a paler gloss around the edges and tap to blend. This gives a softer, more wearable gradient effect while still keeping some of that beautiful colour. Overall, it’s a high‑quality lipstick with great payoff, even if I personally use it more creatively than traditionally because of how bold the shade is.

Lovely creamy lipstick, a bit darker than I envisaged, but I combine it with another anf have the perfect colour.

At last .. a pale pink lipstick .. that shows on your lips but not too bright Very moisturising..and better than any lipstick I’ve wasted money on before on my endless search I LOVE Kiko Milanos products.. fair price and utterly perfect each time

Pros: The shade 431 is beautiful, with a bright, flattering finish that suits many skin tones. Applies smoothly and has a nice creamy texture at first. Affordable and stylish packaging for the price. Cons: Despite the claims, it’s not very nourishing — lips can feel dry after a short time. Needs frequent reapplication, especially after eating or drinking. Can emphasize dry patches if your lips aren’t prepped beforehand. Overall: A lovely lipstick for short wear or when you want a pop of color, but it doesn’t deliver on the “rich and nourishing” promise. It’s fine for occasional use, just pair it with a good lip balm underneath for comfort.

I have been looking for a coral colour lipstick for quite awhile. There’s so many shades and textures. I wanted something quite vibrant, easy to apply, stays put and not sticky like some lipsticks can be. Also great value. I would highly recommend to a friend.

Excellent colour and quality at a good price.

Questo rossetto è un vero e proprio gioiello nella mia collezione di make-up. Il colore è bellissimo, un rosso classico e sofisticato che si abbina perfettamente alla mia carnagione. La formula è incredibilmente morbida e facile da applicare, il colore è intenso e duraturo. Il rossetto è anche molto confortevole da indossare, non secca le labbra e non sbava. Lo uso sempre in combo con la matita KIKO Milano Creamy Color numero 21, è la combinazione perfetta! Il colore del rossetto è ancora più intenso e definito con la matita, e il risultato è semplicemente stupendo. Il prezzo è anche molto ragionevole considerando la qualità del prodotto. In sintesi, sono assolutamente soddisfatta di questo rossetto e lo consiglio a tutte le amanti del make-up che cercano un colore classico e sofisticato. È un must-have nella mia routine di bellezza!

Terrible, no colour at all, basically a tube of some kind of grease.

The colour is exactly as presented, which i really like. I don't like the consistency which appears gummy and dry. My lips look dry with it on. Is lovely for under a lip gloss for the colour.

Cor e textura maravilhosa

love the finish and color, its not too shiny or matte, almost satin i'd say. you can make the color either sheer or intense. it's also moisturizing enough to be used on its own! it's not transfer-proof but that's okay for me since i don't mind reapplying and i don't like when makeup ends up being hard to remove. very budget-friendly too so that's yet another plus