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✨ Brighten your smile, own the room! 🦷
Crest 3D White Brilliance Luminous Purple Toothpaste delivers up to 100% more surface stain removal than regular toothpaste, whitening teeth visibly in just 3 days. Its enamel-safe formula includes fluoride for cavity protection and provides a 24-hour active stain prevention shield when used twice daily. This 3-pack ensures consistent whitening and oral care with a refreshing luminous purple formula designed for adults seeking a radiant, healthy smile.




| ASIN | B0CPKQVF79 |
| Active Ingredients | Sodium Fluoride |
| Age Range (Description) | Adult |
| Age Range Description | Adult |
| Best Sellers Rank | #66 in Health & Household ( See Top 100 in Health & Household ) #2 in Toothpaste |
| Brand | Crest |
| Brand Name | Crest |
| Capacity | 407.52 ml |
| Customer Reviews | 4.6 out of 5 stars 3,122 Reviews |
| Flavor | Luminous Purple |
| Global Trade Identification Number | 00030772116296 |
| Item Form | Paste |
| Manufacturer | Procter & Gamble |
| Manufacturer Part Number | 30772116296 |
| Material Feature | Formaldehyde Free |
| Material Features | Formaldehyde Free |
| Material Type Free | Formaldehyde Free, Triclosan Free |
| Model Number | 30772116296 |
| Number of Items | 3 |
| Package Quantity | 1 |
| Package Type Name | Tube |
| Product Benefits | Stain Removal |
| Recommended Uses For Product | Stain Prevention, Teeth Whitening |
| Target Audience | Unisex Adults |
| UPC | 030772116296 |
| Unit Count | 13.8 Ounce |
M**S
Favorite toothpaste with a noticeable color difference!
My go-to toothpaste that has a noticeable whitening difference within days. It also lasts a long time and the 3-pack works perfect.
J**R
Finally, One That Doesn’t Bother My Mouth!
I have a really hard time finding toothpaste that doesn’t irritate or bother the inside of my mouth, so trying a new toothpaste can be very hit or miss for me. So far, I’ve actually done really well with this one! I like the way it leaves my teeth feeling clean and fresh, and I haven’t experienced the same level of irritation that I’ve had with some other toothpastes. I was also interested in trying the luminous purple formula for the whitening benefits, so being able to use it comfortably has been a big plus. I’m still seeing how it does with continued use, but so far I’m really happy with it and will continue using it. Finding a toothpaste my mouth actually tolerates feels like a win!
C**Z
Does what it says
I've been using this White Brilliance Crest toothpaste for one full week now. While my teeth aren't blazing white, I can actually see a difference and they appear whiter to me. The funky purple color is kinda fun, has a slightly grainy texture and I feel like a kid squeezing it onto my toothbrush. It is very minty fresh and my teeth feel squeaky clean when I'm finished brushing with my Phillips Sonicare electric toothbrush. The electric toothbrush is the key imho. I feel like you need to do a full two minutes of steady, continuous brushing to get the best whitening results. I've had no sensitivity issues and the price was pretty good considering you get three tubes to an order. I'll be ordering again.
M**L
Great
Love how minty it leaves your mouth
T**1
For ages 2 and up!?
This toothpaste is fine but it's performance doesn't stand out among whitening products in my opinion. I use whitening products such as a whitening tray and thought a whitening toothpaste would be easier to use everyday and prevent staining. For the past week I've used an amount about half the length of the brush (a small amount) and rinse my mouth and even my lips thoroughly yet it creates a tingling sensation on my lips for about one hour after use. It's disconcerting and I don't think the toothpaste helps with whitening that much that I want to tolerate that feeling. I was shocked to see the directions on a whitening toothpaste are for ages 2 and up. I absolutely would not use this on a child due to the sensitivity I experienced on my skin. The taste of the toothpaste is fine but I don't see that it would help encourage teeth brushing habits in a child. The toothpaste is a purple gel. It has a minty taste; it tastes okay, better than peroxide toothpaste products, but not as minty as I'd like.
B**G
It works.
Made my teeth a few shades whiter and then kept them there.
V**R
My Favorite Toothpaste—Best Deal on a 3-Pack with Subscribe & Save!
This Crest 3D White Brilliance Luminous Purple Toothpaste is hands-down my favorite toothpaste. I’ve tried plenty of whitening toothpastes over the years, and nothing comes close to how fresh, clean, and bright this one leaves my teeth. The flavor is just right—not too overpowering but leaves that lasting fresh feeling. What really sold me on ordering this from Amazon is the price on the 3-pack—especially if you use Subscribe & Save. I’ve shopped around at local stores and other online retailers, but this is by far the best deal I’ve found. You save even more with the subscription, and it’s one less thing to remember to restock. Plus, it shows up at my door like clockwork, so I never run out. If you’re a fan of whitening toothpaste or just want something that actually works and keeps your smile bright, this is the one. And trust me, this price for the 3-pack is unbeatable—grab it while you can!
A**Y
The taste and reduced yellowing
This toothpaste really does what it advertises. The taste isn't overwhelming like others and after using it in the past week I can really tell a difference in the shade of my teeth. Highly recommend
C**A
Super
Alles bestens 😀
C**N
Ottimo
Ottimo prodotto , funziona
Trustpilot
5 days ago
1 month ago