Oligo ProfessionnelBlacklight Violet Shampoo - Sulfate-Free Purple Shampoo for blondes - Vegan - Eliminate Yellow Tones - Refresh Faded Highlights - Argan oil - Hydrating Formula - 8.5oz

Use this at every shampoo day. Keeps blonde from turning brassy.

I’ve always loved the ashy blonde hair look, but I unfortunately was not blessed with ashy hair. My naturally hair color has a red undertone so after the first few weeks after getting my hair dyed it would start turning a brassy golden blonde which drove me up a wall. I tried dozens of products to stop it, but until I started using this shampoo nothing seemed to help! Now my hair stays the ashy/icy looking blonde color that I’ve been obsessed with between every hair appointment! I’m so happy I found this and will never use any other product again!

Does what it says, my hair has never looked better 😊

This definitely extends the life of my highlights. Keeps the yellow tone out of my blonde hair and is probably the best purple shampoo I’ve used out of all the brands I’ve tried including Oribe, Bumble and Bumble, and other high end salon brands.

I've had white highlights to blend in to the ones naturally showing up. This shampoo is perfect to keep the brassiness down. Bonus, I don't need a lot of it, it smells nice and it's not turning my tub or hands purple. I use mine every day and it's been great extending the time I need to return to the salon.

This is the purple shampoo recommended to me by my hairstylist for blonde maintenance. A little bit goes a long way, especially if you use it as a second wash after a cheaper shampoo. Works great, feels great, smells great!

Started using this product to keep the yellow out of my hair. I love the moisture level in my hair, the shine. Most of all the value. Most definitely will keep ordering it.

Great product! Works great with grey!!