

🌿 Unlock your hair’s natural glow with pure, organic color that speaks volumes.
It's Pure Natural Hair Dye combines 100% organic henna and indigo powders, certified by the Soil Association and sourced from Rajasthan, India. This chemical-free, paraben- and PPD-free formula offers customizable hair color options—from warm reds to deep blacks—while enhancing hair volume and shine. Ideal for grey hair coverage and sensitive scalps, it delivers a vibrant, long-lasting semi-permanent color with a nourishing, natural finish.
| ASIN | B07H3QSQ2G |
| Best Sellers Rank | #237,613 in Beauty ( See Top 100 in Beauty ) #3,116 in Permanent Hair Color |
| Brand | It's Pure |
| Brand Name | It's Pure |
| Color | Varies Depending on Initial Hair Colour |
| Colour | Varies Depending on Initial Hair Colour |
| Container Type | Bag |
| Customer Reviews | 4.5 out of 5 stars 533 Reviews |
| Hair Color Permanence | Semi-Permanent |
| Hair Type | Grey Hair |
| Hair type | Grey Hair |
| Item Form | Powder |
| Item form | Powder |
| Manufacturer | Its Pure Organics |
| Material Features | Natural, Organic |
| Material Type Free | Paraben Free, PPD Free, Metallic Salts Free |
| Number of Items | 1 |
| Package information | Bag |
| Product Benefits | Shine Enhancing |
| Product benefits | Shine Enhancing |
| Unit Count | 200.0 Grams |
S**E
Sehr zufrieden
Gute Qualität und die Konsistenz ist sehr gut. Leichtes Auftragen. Ich werde nie wieder die üblichen Produkte aus den Bioläden / Reformhäusern kaufen. Habe 50/50 gemischt 2 Löffel mehr von Indigio genommen und es ist Haselnuss / Milchschoko braun geworden auf grauem Haar nach 4 Std einwirken. Das pure Henna dafür Stunden vorher schon angerührt. Die restlichen dunkelbraunen Haare haben sicherlich auch etwas Farbe abbekommen. Für intensiveres braun würde ich aber etwas mehr als 50/50 mischen.
A**A
Natural, Effective, and Great Gray Coverage
I’m very happy with this henna and indigo hair dye. The ingredients feel truly natural, and I didn’t experience any irritation or strong chemical smell. It covered my grays well and left my hair feeling soft, healthy, and shiny instead of dry. The color looks natural and deep, and it lasted longer than I expected. It does take some time to apply and process, but the results are worth it. Great option for anyone looking to avoid chemical dyes.
M**K
Good quality and results
This is the best henna and indigo product that I have used
I**Y
Unbelievable product
Absolutely fantastic product I’ve never had a henna so easy to use. I mix the entire black with just over half the natural henna and leave it for an hour then apply it to my hair, wrap it in clip wrap for 4 hours and wash out. My hair has never been so stunning in colour, softness and shine. The colour doesn’t fade like normal dies and I’ve never had so many compliments or colour shine and health. I’m thrilled. Absolutely my new go to product I’ve recommended it to a ton of people and have just got my self more. I won’t ever use anything else now.
A**R
Great Henna and indigo bundle
The henna and indigo were both worth the money. Both worked well and I have reordered another packet through the subscription service.
Trustpilot
2 months ago
5 days ago