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E45 Moisturising Lotion 500ml is a dermatologist-tested, fragrance-free body lotion designed for dry and sensitive skin. Featuring a hypoallergenic lanolin derivative and petrolatum, it delivers long-lasting hydration, reduces redness, and soothes irritation. Suitable for daily use on the whole family, this lightweight, fast-absorbing lotion comes in a convenient pump bottle, backed by 60 years of trusted skincare expertise.













| ASIN | B001RYSEVK |
| Active Ingredients | Aqua, Petrolatum, Isopropyl Palmitate, Paraffinum Liquidum |
| Active ingredients | Aqua, Petrolatum, Isopropyl Palmitate, Paraffinum Liquidum |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | Moisturizing |
| Best Sellers Rank | 51 in Home & Kitchen ( See Top 100 in Home & Kitchen ) 1 in Ice Cube Moulds & Trays |
| Brand | E45 |
| Brand Name | E45 |
| Container Type | Bottle |
| Country as Labeled | United Kingdom |
| Customer Reviews | 4.7 out of 5 stars 18,569 Reviews |
| Item Dimensions | 46 x 90 x 205 millimetres |
| Item Form | Lotion |
| Item Type Name | E45 Lotion Pump |
| Item Volume | 16.9 Fluid Ounces |
| Item Weight | 500 Grams |
| Item dimensions L x W x H | 46 x 90 x 205 millimetres |
| Item volume | 16.9 Fluid Ounces |
| Manufacturer | Reckitt Benckiser |
| Manufacturer Contact Information | Reckitt Benckiser Dansom Lane, Hull, HU8 7DS. UK PO Box 4044, Slough, SL1 0NS. ROI Citywest Business Campus, Dublin 24. |
| Manufacturer Part Number | 168154 |
| Material Features | Fragrance Free, Hypoallergenic, Vegetarian |
| Material Type Free | Oil Free |
| Model Name | E45 |
| Model Number | 100905958 |
| Number of Items | 1 |
| Other Special Features of the Product | moisturising;dermatologically tested |
| Recommended Uses For Product | Dryness |
| Scent Name | Unscented |
| Skin Type | Dry |
| Special Ingredients | Petrolatum |
| Special feature | moisturising;dermatologically tested |
| Specific Uses For Product | Dryness |
| Target Use Body Part | Whole Body |
| Unit Count | 500.0 millilitre |
O**E
Soft, Gentle and Long-Lasting Hydration!
This moisturising lotion works amazingly well for dry and sensitive skin. It absorbs quickly without feeling greasy and keeps my skin soft and hydrated all day long. I’ve also noticed less dryness and irritation after using it regularly. The formula feels very gentle and soothing, making it perfect for everyday use. The large 500ml bottle lasts a long time too, which is great value for money. Highly recommend for anyone looking for reliable daily moisturising care!
M**G
Moisturising lotion
Fragrance free, non greasy, easy absorption, value for money,
A**2
Lightweight, quick to absorb and works!
I was getting incredibly dry skin on my legs after showering, I think because we are in a hard water area. After researching, I was recommended this E45 cream. I was a little sceptical as I know E45 is thick, but this lotion is lightweight and non-greasy and keeps my skin soft for days! It absorbs quickly leaving my skin feeling soft and hydrated. I also feel like compared to many moisturisers it is good value for money.
S**︎
Non irritating + better for body dryness
Firstly, I really admire that this isn’t scented as I use this for occasional dry sensitive patches that are easily irritated by things like essential oils and perfume. Secondly, I’ve come to notice the effectiveness changes depending on environmental temperatures as in winter it’s shown to personally have the best effects and absorption and keep the areas moisturised, smooth and none irritated,hence a good longevity. Used in moderation, as a little goes a long way, it does a good job. However it can fairly easily become greasy and I’ve personally found it too thick of a cream to use on my facial combination skin.
C**O
Excellent for after sun ☀️
Bought for family after a holiday abroad and too much sun. Various shades of tan have been lathered in this lovely unscented/non-greasy cream. Recommend internet-wide for treating sunburn and skin recovery, this is sensitive enough for newborn skin. My sensitive and sunburned nose was immediately soothed and flaking stopped. This will be my go-to after sun from now on. E45 is lightweight and fast absorbing and suitable for face and body.
A**R
Saves dry skin!! Really soothing on sensitive skin
No irritating ingredients for sensitive skin. Really moisturising and soothing especially on dry skin. Would really recommend. Absolutely saves dry and irritated skin. Would really recommend. Good value for money.
J**A
It does what it says
Lovely cream and ideal for sensative skin. Excellent moisturiser and none greasy
K**8
Good moisturiser
Soaks in nicely and isn’t greasy!
M**L
Great quality.
Excellent product.
S**Y
Anche come sapone...
Crema emolliente morbida e facilmente assorbibile. Mio papa' la usa per trattare la sua pelle secca ed eczema, anche come sostituto del sapone o doccia gel...
I**.
The cream is nice
The cream is exactly what I ordered.
J**R
E45 la crème pour la famille
Le lait E45 doit non seulement ma fierté personnelle mais pour toute la petite famille à savoir La femme Mes enfants Nous utilisons tous E45 MERCIIII JEAN ROGER EBALE
F**A
E45 Moisturizer
⭐ Featured product ⸻ I’ve been using E45 Moisturizing Lotion for a while now and it’s become a staple in my routine, especially for dry and sensitive skin. The texture is lightweight and absorbs quickly without feeling greasy, which I really appreciate for daily use. It leaves my skin feeling soft, smooth, and comfortable almost instantly. I also like that it’s fragrance-free, making it gentle enough for sensitive skin and even safe for the whole family. It works really well at keeping dryness under control, and with consistent use, I’ve noticed less roughness and irritation. It’s a simple, no-fuss moisturizer that does exactly what it promises—hydrates and protects the skin barrier. (E45) That said, if you prefer lotions with active ingredients like hyaluronic acid or a more luxurious feel, this might feel a bit basic. But for everyday hydration, especially for dry or eczema-prone skin, it’s very reliable. Overall, a great affordable moisturizer that gets the job done. I would definitely repurchase.
Trustpilot
2 months ago
1 month ago