Description
✨ Lighten up your look, not your hair damage! ⚡
- PROTECT PERFECT - Patented AminoLift Technology lifts pigment gently while AminoGlycine Complex shields your hair’s natural proteins.
- BRASSINESS NOT HERE - Shimmer Lights Conditioner tones down unwanted brassiness for a flawless platinum finish.
- GLOSSY HEALTHY HAIR - Conditioned, shiny, and strong hair that turns heads without compromising hair health.
- 5 X LIGHTER NO BLEACH - Achieve up to 5 levels lighter hair without harsh bleach—glossy, soft, and vibrant.
- ADVANCED BLONDING SYSTEM - Experience the most advanced blonding formula designed for salon-quality results at home.
Clairol Blonde It Up Permanent Hair Dye delivers a platinum blonde transformation up to 5 levels lighter without bleach, using patented AminoLift and AminoGlycine Complex technologies to protect hair integrity while reducing brassiness with its Shimmer Lights Conditioner for a salon-fresh, glossy finish.
