Can I use this immediately after bleaching?

To keep blonde always looking salon fresh, it’s best to introduce Violet Crush Purple Shampoo from the first wash after a salon color application. We hope this helps!

Is this really cruelty free? I thought they did animal testing in China in order to sell there?

We are often asked if John Frieda products are cruelty-free. In our never-ending quest to get our transformative formulas just right, we test our formulas rigorously, but we absolutely do not test on animals. We follow the conventions of the EU and other governmental bans on animal testing for cosmetics. To sum up, John Frieda allows its materials to be tested on animals when required by law. Therefore, we would NOT consider John Frieda to be a cruelty-free brand.

Does this have any blue pigment?

Not really sure what you mean. It is a deep purple color

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Description

💜 Elevate your blonde game—because brassy is so last season!

DYNAMIC DUO - Pairs perfectly with Violet Crush Purple Shampoo for optimal results
HYDRATING BOOST - Moisturizes all shades of blonde for silky, soft hair
BRASS BUSTING POWER - Knocks out brassy tones for a cooler, fresher blonde
SALON QUALITY SHINE - Revives color-treated hair with a vibrant, salon-fresh finish
PIGMENT INFUSED FORMULA - Advanced crushed violet pigments target stubborn brassiness

John Frieda Violet Crush Purple Conditioner uses crushed violet pigments to neutralize brassy tones and brighten all shades of blonde hair. Designed for color-treated and natural blonde hair, this hydrating formula restores moisture while delivering a salon-fresh, cooler blonde look in just one use. Best results come when paired with the Violet Crush Purple Shampoo.

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Yes, all products are sourced directly from authorized retailers in the US, UK, UAE and India. We maintain strict quality control processes and verify each product before shipping. All items come with applicable manufacturer warranties and are covered by our standard return policy.

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Delivery times vary by destination country, typically ranging from 3-9 business days. Each order is fully trackable through our system. We handle all customs clearance and use reliable courier partners for last-mile delivery. You'll receive regular updates about your order status via email and our app.

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Desertcart is an international e-commerce platform operating since 2014. We securely process thousands of orders globally each day. Every product goes through our quality verification process before delivery, and we provide end-to-end order tracking, 24/7 customer support, and a comprehensive returns policy to ensure a safe shopping experience.

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Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.