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🌿 Clean smarter, live fresher—your laundry’s new best friend!
Seventh Generation Concentrated Laundry Detergent Free & Clear delivers 53 powerful loads in a 40 oz bottle, harnessing 6 bio-enzymes and natural surfactants to remove tough stains while protecting colors and fabrics. This fragrance-free, phosphate-free, and organic formula is designed for sensitive skin and optimized for all HE washing machines, making it the eco-conscious professional’s go-to detergent.

















| Amazon In Return Policy | Regardless of your statutory right of withdrawal, you enjoy a 30-day right of return for many products. For exceptions and conditions, see Return details. |
| Asin | B07FVX9Z9H |
| Best Sellers Rank | #960 in Liquid Detergent |
| Date First Available | 22 August 2018 |
| Generic Name | Matic Liquid Detergent |
| Item Dimensions Lxwxh | 9.5 x 14.6 x 27.9 Centimeters |
| Item Part Number | 1 |
| Item Weight | 1 kg 470 g |
| Manufacturer | UNILEVER DIV CONOPCO INC |
| Net Quantity | 5000.0 Milliliters |
| Packer | NEW IFB |
| Product Dimensions | 9.53 x 14.61 x 27.94 cm; 1.47 kg |
User
Excellent - and fragrance free
Love that it's fragrance free.
User
Excelente
Muy buena calidad
User
Cleans Incredibly Well & Gentle On Sensitive Skin
I absolutely love Seventh Generation Concentrated Laundry Detergent Free & Clear! This has become my go to detergent for my family’s laundry. It cleans incredibly well while still being gentle on sensitive skin. We’ve had issues with heavily scented detergents causing irritation in the past, so the fragrance free formula has been a huge relief.Even though it’s free of dyes and perfumes, it still leaves clothes looking and feeling fresh and clean. It handles everyday dirt, sweat, and stains surprisingly well for such a gentle detergent. The concentrated formula is another big plus because a little goes a long way, making the 40 oz bottle last much longer than expected.I also appreciate that it rinses out thoroughly without leaving residue on clothing or towels. Everything comes out soft, clean, and comfortable to wear. It works great in our washing machine and performs well in both cold and warm water.It’s hard to find a detergent that is effective, safe for sensitive skin, and environmentally conscious all at the same time, but Seventh Generation nailed it with this product. Highly recommended for families, kids, or anyone wanting a powerful fragrance free detergent. Five stars without hesitation!
User
Great for sensitive skin
I would usually get whichever detergent I can find in stores however I noticed that I am always itchy whenever I wear clothes that were just watched. After buying this product, and washing a huge load of clothes, I noticed that I don't have that issue anymore. I am happy with my purchase. I just wish the bottle was bigger!! I will definitely need to be ordering more soon
User
Kind to my sensitive skin
This is the purest laundry soap I’ve found. I was using a brand that claimed to be hypoallergenic and wondered why my skin was so itchy. This brand is the only one I’ve found that is kind to my sensitive skin. It cleans very well and leaves laundry bright and stain-free. I like the smaller size bottle that fits in the cupboard and isn’t hard to lift or pour. The cap design means I never have sticky leakage running down the side of the bottle. It lasts a long time because it doesn’t take much for each load.
Trustpilot
1 week ago
1 month ago