Color Fresh Mask, Temporary Colour Refresh Treatment, Semi-Permanent Hair Dye, Hair Gloss Treatment for Brown Hair

My recent experience with the Wella Color Charm in Chocolate has left me genuinely impressed with its ability to deliver a luscious and lasting hair color. The application process was a breeze, and the creamy consistency of the color formula allowed for smooth and even distribution. The chocolate hue turned out beautifully rich and deep, providing a stunning result that was true to the shade depicted on the packaging. One notable advantage is the conditioning effect of the Wella Color Charm. Not only did it impart a gorgeous color, but it also left my hair feeling exceptionally soft, nourished, and manageable. The formula seems to strike a perfect balance between vibrant color and hair health. The longevity of the color is commendable, maintaining its vibrancy well after the initial application. This makes it an ideal choice for those looking for a semi-permanent color option that stands the test of time. The only thing is that sometimes it leaves residue on my towels after several washes but it doesn’t stain. Wella's reputation for quality hair products is certainly reflected in this Color Charm line. If you're seeking a delightful chocolate shade that not only looks fantastic but also cares for your hair, Wella Color Charm in Chocolate is a deliciously vibrant choice. Highly recommended for those in pursuit of both style and hair care in one.

So I got this as I was trying to find something to blend my bright white hairs that are a very noticeable contrast toy natural hair colour. While it hasn't got rid of them (which is not what I was going for) it has toned them a dirty blond/light brown. I must stress though I did NOT follow the instructions to get this result so I am unsure what result I would have gotten on my bright white hairs had I done that. I used it on completely dry hair and left it about an hour. I would say it has had the desired effect and has left my hair smelling nice, (smell reminds me of summe holidays and suncream) and soft. I did have to use gloves to apply but that wasn't a problem. The reason I have knocked one star off is the staining. I know some staining with this is unavoidable, however after accidentally getting a small amount on a door frame and immediately wiping it off it has left a noticeable stain. Then there is the bath situation, it has left a significant stain in my bathtub. With a product that can only be washed off in a sink, bath or shower cubicle it is less than ideal that it will stand the surface of whatever you are washing your hair in. Short of hosing off in the garden I'm stumped for a solution to this problem. So in conclusion this did have the desired look I was going for but I'm not sure if I would use it again as the the staining was quite significant.

The product is great. it leaves my hair shiny and soft. It doesn’t cover white hairs completely, but the result is still nice. On the white strands, it gives a lighter shade with a subtle copper tone. The color lasts for a couple of weeks before gradually washing out naturally. You only need a small amount for each use, so the mask lasts a long time. Overall, I’m satisfied, because I prefer to avoiding permanent dyes, this is a perfect middle ground for me.

I bought this to camouflage in my greys, i have auburn/brown hair, a little reddish. This was perfect! My hair comes down to my butt, used whole bottle. Next time I'll buy two 😅 was just enough to cover, but only just! Colour is great, smell is good, not over powering. Application was easy and not too messy!

I think this would work nicely for someone who has already dyed hair as a top up. I tried it on my natural, light brown hair to mix it up and add some depth, and while it worked, it was so much redder toned than I'd anticipated.

I originally bought this to use between balayage appointments. Once my roots grow out, the transition can start to look a bit awkward, especially if I have a long wait before my next salon appointment. This gives my hair a lovely chocolate brown colour and helps blend everything together temporarily. I ended up liking it so much that I use it regularly now. I can enjoy having chocolate brown hair for a while, then after around 10–15 days it gradually washes out and my blonde balayage comes back through. I love being able to switch between the two looks without committing to permanent colour. I’ve repurchased this so many times that I’m now subscribed to have it delivered automatically. Definitely one of my favourite hair products.

This chocolate touch mask gives such a beautiful warm brown colour and makes my hair look really healthy. However, the fragrance is completely nauseating and gives me a tight chest and itchy face and scalp. It really stays on the hair too until the next wash. I don't understand why these companies have to pack every product with excessive amounts of fragrance? Scent is a personal choice, it shouldn't be relentlessly foisted on you via every single personal care product. I bought this mask to colour and condition my hair, not to make it reek like a perfume counter :(

Great for colouring Permed hair.No harsh chemicals so doesn't damage hair and no curl drop.Colour lasts, easy application and quick leave in time .

Veramente ottimo, un profumo molto gradevole ed un effetto finale molto bello. Ha eliminato le parti un po' più sciupate ed ingiallite, con effetto finale piacevole

Ich liebe die Farbe! Ich hatte in meinen braunen Haaren einen leichten Grünstich in den Spitzen. Durch das Glossing mit (vielen) Rot Pigmenten, ist das Grün für mindestens 3 Wochen komplett verschwunden. Bei mir hält es ca 3-4 Wochen. Erst ist es sehr dunkel aber von Waschen zu waschen wird es immer heller. Zusätzlich ist es wie eine Haarkur und die Haare sind danach weich und glänzend. Der Geruch gefällt mir auch sehr gut.

My hair color is amazing, and it blends into the first grays. I use the chocolate mask, this is my winter color and spring. In the summer, add caramel glaze. I also gloss my hair too a nice brown gold, so the blend is amazing. Great product

Très bien comment d’hab

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