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🎨 Elevate your hair game with vibrant, brassy-free color in a flash!
L'Oréal Excellence HiColor Light Cool Brown is a permanent hair color specially formulated to lift dark hair 3-4 levels in a single step without brassiness. Its rich, conditioning creme delivers intense, true-to-shade color that resists fading, all with a quick 30-minute processing time—no pre-lightening required.











| ASIN | B000A3XHPM |
| Best Sellers Rank | #8,405 in Beauty ( See Top 100 in Beauty ) #154 in Permanent Hair Color |
| Brand | L'OREAL TECHNIQUE |
| Brand Name | L'OREAL TECHNIQUE |
| Color | Light Cool Brown |
| Colour | Light Cool Brown |
| Container Type | Tube |
| Customer Reviews | 4.5 out of 5 stars 24,200 Reviews |
| Full Cure Time | 3E+1 Minutes |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Cream |
| Item form | Cream |
| Manufacturer | L'Oreal Paris |
| Manufacturer Part Number | P1520900 |
| Material Features | Creamy Texture |
| Number of Items | 1 |
| Package information | Tube |
| Product Benefits | Intense Color Lifting & Toning |
| Product benefits | Intense Color Lifting & Toning |
| Recommended Uses For Product | Shading |
| UPC | 657201051142 |
| Unit Count | 1.74 Milliliters |
K**.
Amazing color but bleeds with every wash
Use with developer 30 and leave for 40min on bottom hair (residue colored hair) and only 10-15min on roots (new virginhair) Caught the color really well even on my dark hair. But color bleeds for many weeks. Use dark towel .Now over 2 months and there is still a strong red color. But as with any strong color hair is frizzy for few days need to mask and moisturise frequently
N**R
Nice
Amazing
R**J
Woooooow
My hair came up beautiful cherry red with pinkish shine LOVE IT
Z**Z
crazy good
this really does the job when it comes to hot red hair. deffo recommend.
S**A
lovely
nice lovely color
N**F
Good
Good colour and safe to use, but developer should be included.
A**A
i love it
so nice
F**I
Disappointed
Not working
D**I
Perfect purple
Perfect color and didnt damage my hair after
K**E
VERY HAPPY WITH THE RESULT! Find some intructions here
Got a really great color result. Used with 40 vol. Applied on length first, for 15 minutes, then roots for 10 more minutes. Cover grey and silver perfectly. Ended up a little dark probably because I forgot to put a shower hat on as directed. DO NOT WASH hair after application; only rince thoroughly and apply a good conditioner. It's true it washes out less than other hair coloration but I wash my hair with almost cold water to keep coloration longer and I use shampoo for colored hair (schwarzkopf or any other good brand on sale). For the second application, since my hair are already lighter, I'm going to try with a 20 vol. and less time of leave on. I really recommend that product! It worth a try.
F**!
5 star
Nice color.good quality. Arrived on time
L**N
worked well, even outcome, intense smell!
I’ve attached a photo of my original dark brown hair colour. please note that my hair was fully virgin hair with no dye or any processing. the product worked really well, it came out a bit darker than i had hoped but overall a really nice shade definitely leaning orange brown and not red, which is exactly what i wanted. the outcome was very even honestly and i let it process a bit longer than indicated on the box (40 mins total). any parts that look lighter or brighter are because i have some sections of grey hair so those parts were not dark to start. the only thing about this… holy HECK this is by far the stinkiest ammonia smelling product ive ever used and ive had many hair colours in my life. the ammonia smell was so intense while i was applying my eyes were burning as tho i put literal onions in them and i was tearing up so bad i literally couldn’t see what i was doing. make sure you do this in a ventilated space!!
C**A
Doesn't work that well
My hair is pretty dark and the colour didn't really pop. You can see slight red-ish highlights at the ends of my hair under certain light but overall it looks black. Maybe if you hair is a bit lighter it will catch better. Nontheless it didn't have the results that it claims to have since it says that it's for dark hair and my hair barelly has any difference after using the product. The box also came in a bad condition but i guess it was because the delivery guy squeezed it through the postbox.
Trustpilot
1 month ago
2 months ago