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🚀 Elevate your ambition—because it’s not how good you are, but how good you want to be!
Paul Arden’s 'It's Not How Good You Are, It's How Good You Want to Be' is a globally acclaimed, bestselling handbook offering concise, motivational insights designed to inspire creative success. With a 4.4-star rating from over 1,300 readers, this compact guide is a must-have for professionals seeking quick, impactful inspiration.

| Best Sellers Rank | #2,437 in Books ( See Top 100 in Books ) #1 in Individual Photographers #4 in Photography Collections & Exhibitions #8 in Advertising |
| Customer Reviews | 4.4 out of 5 stars 1,383 Reviews |
Z**O
It's nice but not worth buying.
Quite expensive for a book like this. Its nice reading it but not worth buying.
F**H
simple
Great book to read . each two pages has a different topic.
A**R
Fast delivery and good books!
Great read! Will definitely get the authors other books! Short but to the point! Woke me up! Got to get my ass into gear
V**R
Simply the best book for career advice
I bought it over 10 years ago, when I first started my career. I read it once or twice, then I shoved it onto my bookshelf and never read it again through all these years. Today I wanted to give a farewell gift to two team members who were leaving the team and who I thought had really good potential, and I thought of gifting this book. I picked it up from the bookshelf again and found that all the advice in the book were exactly what I have been believing and practicing through my career and would want to share with my teammates. And that’s why I put purchased two more copies of the same book today - to give to my teammates. TL;DR - Read it once, remember it and use it the whole career. That’s just how powerful this book is.
C**N
damn good advice
One of the most inspiring book I have on my desk from Paul Arden. I love the fact that the book is small. By the way, beautiful printed cover. Just don't hesitate.
L**A
Bellissimo
Questo libro spinge il lettore a darsi da fare e fare sempre di piu nella vita. Super consigliato
A**A
Perfect Bathroom Read or GIFT Item!
LOVE this book! Haha, I bet you thought I would go in another direction, right? If you are like me where your time to sit down and ready is simply limited, this is a powerful book that packs a punch with well selected messages that take only a minute or two each to read. Absorbing them and integrating them is another matter. But they are simple, well written and wisdom you can go back to again and again. I say it's perfect for the bathroom because you can easily read or re-read a section each time you visit the loo and take in the wisdom more and more. It would also be a nice treat for guests to experience. Just provide hand sanitizer and soap. :0) If you are not planting the book in your guest bath or guest bedroom, it is an awesome addition to any gift or an all occasion gift. Something that can help anyone learn to be better at what they do in business and in life offering great ideas on how to BE.
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