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wet n wild Photo Focus Loose Baking Setting Powder in Translucent is a silky, weightless powder designed to set makeup for long-lasting wear while providing a soft-focus effect that blurs fine lines and imperfections. Ideal for fair to medium and tan skin tones, this cruelty-free, gluten-free, and fragrance-free formula mattifies, absorbs oil, and can be used for baking, delivering a natural, camera-ready finish.












| ASIN | B0847R7J4N |
| Additional Features | Not Tested on Animals |
| Best Sellers Rank | #1,819 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #13 in Face Powder |
| Brand | wet n wild |
| Brand Name | wet n wild |
| Color | Translucent |
| Color Family | Translucent |
| Container Type | Jar |
| Country as Labeled | China |
| Coverage | Sheer |
| Customer Reviews | 4.6 out of 5 stars 12,885 Reviews |
| Finish Types | Natural |
| Global Trade Identification Number | 00077802366375 |
| Item Dimensions | 3.27 x 1.57 x 3.27 inches |
| Item Form | Loose |
| Item Type Name | Settng Powder |
| Item Weight | 20 g |
| Manufacturer | Markwins Beauty Products |
| Manufacturer Part Number | D520B |
| Material Features | Paraben Free |
| Material Type Free | Fragrance Free |
| Model Name | Wet n Wild Setting Powder |
| Model Number | D520B |
| Number of Items | 1 |
| Package Type Name | Jar |
| Product Benefits | Brightening, Make Up Setting |
| Skin Tone | Light,Medium |
| Skin Type | All |
| Sun Protection | 10 sun_protection_factor |
| UPC | 077802366375 |
| Unit Count | 1 Count |
A**N
BEST POWDER
i really liked the powder. it lasted a very long time and brightens the face well. it is lightweight and sets the makeup beautifully. it gives a blurred appearance and it has a lot of product in it. it also does a great job of controlling shine. for the price, i think the quality is really impressive.
J**A
Blur finish
Although I have a few wet and wild products that donโt disappoint, I was skeptical because of how much the product was. Guess what? Iโm glad I went on the whim and bought it. I love this translucent powder and I believe itโs a good alternative to a very expensive one. I normally use a pressed powder for my whole face but recently I noticed my pressed powder isnโt highlighting certain areas. So, I bought this one and it does the job just fine. Even better, my makeup barely moves even after touching my face. With this powder it truly blurs to the point where my skin looks completely natural. Ladies it feels so good to touch your face and your hand doesnโt have makeup on it lol. One day I forgot to brush off the access, by the time I got to my destination it seeped into my skin perfectly. I definitely recommend especially if youโre a woman of color and donโt feel like color testing powders to see which matches. And.. itโs a decent size. It will last you a while. Even if it doesnโt, you can buy multiple because itโs cheap and amazing.
O**X
The BEST Loose Setting Powder Iโve Ever Used!!
The absolute BEST loose setting powder I have ever used!! Iโve tried quite a few over the years, somewhat expensive brands, and none of them come close to how great this powder is. Itโs SO finely ground, so light, feels great on my skin and sets my make-up perfectly. I didnโt need to touch up my make-up, like I normally do after a few hours - it still looked great HOURS later! My make-up seriously still looked fresh by 10pm (and I had donโt my make-up at 6am). Granted, proper skincare and the other make-up I used also worked well with this loose powder, but it still did make a huge difference! The price is unbeatable and the quality is AMAZING! Highly, highly recommend this powder.
D**F
Smooth finish and brightening effectโgreat affordable setting powder
I tried the wet n wild Photo Focus Loose Setting Powder in the Banana shade, and itโs quickly become one of my favorite affordable setting powders. The banana tone is perfect for brightening up my under-eye area without looking too yellow, and it works well on my medium skin tone. The texture is super fine and silky, making it easy to blend and apply. I use it both for setting my entire face and for baking under my eyes, and it helps keep my makeup in place for hours. It does a great job controlling shine and gives a soft matte finish without making my skin look dry or cakey. Itโs lightweight, so my skin still feels comfortable, and it photographs beautifully, living up to its โPhoto Focusโ name. For the price, itโs an amazing value, especially if you want a powder that works across different skin tones. Pros: โ Banana shade brightens without looking too yellow โ Fine, lightweight texture blends easily โ Controls shine and sets makeup well โ Great for baking or all-over setting โ Affordable price point Cons: โ Can be a bit messy when opening the container โ Might emphasize dryness if skin isnโt well-moisturized
M**C
Excellent and afforable - perfect for oily skin
This is an amazing powder for the price. It fills pores and smooths imperfections. It's milled finely enough to be used under the eyes. Great for oily skin. It has matte shine control with no unwanted light reflecting particles. I have not noticed any flashback. Fragrance free.
C**E
I went bananas over this years ago, and always will!
Why do I love this so much, and yet it's the least expensive of ALL my setting powders I have ever purchased. I have made this a staple for years now. The color, the fine mill, the coverage, the amount you get, the packaging, the good quality....wet'n'wild is NO LONGER the cheaper drug store brand we grew up with in the 80's and 90's...I am finding (as a SUPRMEME make-up junkie, that their products are topping the cake in quality, and performance. I have bought over 10 jars of this in the past few years, even after trying expensive brands from high end stores, and everything in between, and I always, always own this one at the end of the day, and use it more than others. Always have, always will. They nailed it with this one!
C**E
Pink powder? Game changer!!
Adding pink powder under my eyes has completely changed my makeup game. I canโt believe it took me as long as it did to try it. But J canโt go back now that I have. I use Wet n Wildโs transparent setting powder on the rest of my face (mostly in the highlight areas) to keep the shine down, but the pink powder makes my eyes pop, gives my face a more natural and inviting warmth and blends so nicely with blush. Great quality, super affordable and now my everyday go-to.
M**.
Great product for every age! (I'm 50-something) Coverage is flawless and lasting!
I'd not used a 'setting powder' before, only a Clinique compact, which started to look 'cakey' on my skin. And WOW! This setting powder is fantastic! I'd used W&W like everyone years ago, I didn't know how much they'd transformed! My skin looks flawless, doesn't settle into my few wrinkles, blurs my pores...makes my skin look so nice! Thank you so much W&W!!!!!
H**N
Finely milled mattifying powder
This is an excellent finely milled powder. The translucent one does not cast white film . It smoothened my face and kept it matte all day. I wanted a powder to keep my oily sunblock under control and this does the job well . For ref I am light medium .
L**U
I would recommend
Was a very good price, work really well even compared to a sephora brand.
D**A
Great powder
I am truly surprised how good this powder is. I would still but it if it was more expensive because it has amazing quality and works well on my sensitive oily/combination skin.
D**.
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D**Y
Perfect product
colour is perfect. but it is very expensive
Trustpilot
2 months ago
3 weeks ago