IT Cosmetics Lash Blowout Mascara, Black - Lifts, Volumizes & Separates Lashes - Unique Wand Developed with Drybar - Contains Biotin - 0.24 fl oz

Easy application, great coverage with first sweep of the awesome brush.

Love! Waterproof, and long lasting. Makes me eye lashing full and lengthy.

Best mascara I have ever used. Really allows sparse lashes to shine.

This is my favorite mascara - but why not give it 5 stars?This mascara is incredibly volumizing and lengthening, more than any other I’ve tried.The color is a deep black, and really brings out your eyes.However, (though I don’t believe it is advertised as waterproof) it certainly is not waterproof!When I wear this mascara it does bleed onto my under eyes often and definitely raccoons when crying.I prefer a non-water proof mascara so that it is easier to remove, however, this is also not the easier mascara to get off your lashes.I typically have to use a makeup remover wipe and/or a cotton pad with an oil based remover to get all of it off.Otherwise, this mascara is fantastic. It elevates my look tenfold compared to my other mascaras. It’s definitely my favorite despite the above listed reasons.

I ordered this because of the good reputation for ITS Cosmetics. It has the perfectly shaped brush to put on your lashes! No other brands does that except Hourglass brand.However, it was dried out and clumpy. Very disappointed. So, I thought maybe it dried up because of storage failure and also during transportion of the product.I ordered another to try; not giving up !I got the 2nd one delivered and it was dry.So, I figured out how to regenerated this product. I have a bottle of Hyaluronic acid ; so I put a few drops(10) and stood it upright for overnight.Next day , I shook it up and that worked. The mascara was smooth and a good consistency.I have been using with success! It goes on easy; no clumps during the day. Lifts and cover the lashes good.I recommend this product.

This eye mascara is the best on the market !! I bought my first one in 2021 and I just purchased another one! Yes, it last Me that long! Its expensive but so worth it

Love it makes lashes full

I have been using this mascara for 6 years or so and it’s so good that I won’t even bother trying anything else. The way it coats lashes is very effortless when applying. One coat and no clumping. My lashes come out super long and it lasts all day long. It’s also easy to remove. Using one coat is thick enough but if you want more, let it dry before applying again. I love the black color and with that, my eyes really pop. I don’t need to try anything else because this mascara has everything I need. It also lasts a long time. I know you’re supposed to change every 6 months but I have gone way past that because it still delivers and it doesn’t dry out. It could be though that I only wear it when I’m going out so for me, it’s long lasting. I hope that this helps you if you’re wanting to try.