



🎯 Master the art of subtle power with every swipe.
The W7 Color Me Buff Eyeshadow Palette features 12 expertly selected natural smoke shades in both matte and shimmer finishes. Designed for long-lasting wear and high pigmentation, this palette offers buildable coverage ideal for everyday and evening looks. Packaged in a durable tin with a dual-ended applicator, it delivers professional results at an accessible price point, making it a must-have for millennials seeking versatile, polished makeup essentials.









| ASIN | B00HZHKTEI |
| Additional Features | Unscented |
| Age Range Description | Adult |
| Best Sellers Rank | #1,917,803 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #13,182 in Eyeshadow |
| Brand | W7 |
| Brand Name | W7 |
| Color | In The Buff |
| Container Type | Palette |
| Coverage | Buildable |
| Customer Reviews | 4.2 out of 5 stars 5,938 Reviews |
| Eyelid Color Type | Eye Shadow |
| Finish Type | Metallic,Shimmer,Matte,Natural |
| Item Dimensions | 2.91 x 8.11 x 0.79 inches |
| Item Form | Cream |
| Item Weight | 0.14 g |
| Manufacturer | Cooluli |
| Manufacturer Part Number | W7-394181 |
| Material Features | Natural |
| Model Number | W7-394181 |
| Number of Items | 1 |
| Package Type Name | Box |
| Product Benefits | Versatile colors for natural to smokey looks, highly pigmented and long-lasting |
| Set Name | 12-shade palette |
| Skin Tone | All |
| Skin Type | All |
| Specialty | Highly pigmented, Long-lasting |
| UPC | 885266151457 063911288752 785923826943 796433094364 721866386328 785923827353 798525652322 787734525480 |
M**S
Smooth, wearable, and great value — an excellent budget neutral palette.
This “Lightly Toasted” version shows the same W7 nude‑tone formula, known for blendability and soft mattes. --- ⭐ Pros - Blendable nude shades — easy to work with for beginners and everyday looks - Good pigmentation — shows up well without being harsh - Mix of mattes and shimmers — lets you build soft or glam looks - Lightweight tin packaging — durable and travel‑friendly - Affordable neutral palette — great value for the shade range ⭐ Cons - Fallout on some shimmer shades — normal for budget palettes - Not as creamy as high‑end formulas — but still very workable --- ⭐ Real‑Usage Experience I used this palette for a week of everyday looks, and the shades blend surprisingly well for the price. The mattes are soft and easy to diffuse, and the shimmers add just enough brightness without looking glittery. With primer, the colors last through a full day of errands. The tin packaging is lightweight but sturdy, and the shade range covers everything from soft browns to deeper smoky tones. --- ⭐ Bottom Line A reliable, blendable nude palette that’s perfect for everyday wear, beginners, or anyone who wants neutral shades without spending high‑end prices.
B**S
Best nude eyeshadow
This is the best nude eye shadow ever. It is so cheap, and the equivalent of the big brand name nude paletts but so much cheaper and less than half the cost. I love how many colors there are so you can mix and match what fits your mood or outfit. These go with everything and I absolutely love them. I have tried Revlon and Maybeline and other nude paletts and they have nothing on this one. After much research into the best eye shadows and make up products that are cheap because I refuse to pay so much for a brand name that has cheaper alternatives I chose to buy this. I also had a friend recommended this. The colors last most of the day and look as expected. There is so much you can do with this and mixing colors to make the perfect colors and looks. It also requires very little to get color on. Other brands require several applications to achieve the color desired, where as this one is super easy to apply. I had never heard of this before researching, but I took a chance and bought it. It is my go to for nudes even though I have Maybeline nude pallets and others. Give it a try, you won't be disappointed.
M**L
Excellent value and colors
This is an awesome dupe for the higher end compacts and a good deal for the money. I love that it comes in an aluminum case and that makes it easy to throw in a larger bag or makeup kit. It contains so many colors and the full spectrum of matte to glittery. I deducted one star because of the "fall-out" that occurs. I've used it for 2 weeks and even very very lightly brushing over with my best brushes causes a ton of extra product to fall out of the compact, making a mess or causing me to blow/brush off the excess. Also, after 2 weeks of every-other day use, you can already see the indents in the colors that I have used multiple times and I figure this won't last as long as most other compacts, I was pleasantly surprised by the included applicator, which I expected to be total junk. I still use my own brushes, but in a pinch, it is definitely usable for touch ups if I don't have my full brush set with me. I think the pigments are good, I use a primer or a base and only need a very small amount of product to get the desired color. Also mildly annoying is the fact that this compact is oversized for the amount of product in it, they could have made it half the thickness, but I guess because of the fall-out, it is good there's a decent space between each color. When I use up my favorite colors, I'll use the tin compact to hold brushes that I take on-the-go!
A**.
Want to make a teenage girl happy? or treat your self to something nice? Here you go...
I love the questions they ask sometimes. How is the color? Is it was to apply? I had to lie on two in that my teenager daughter thinks she needs to apply it twice a day and the question: Does the product cause irritation? I said no but it irritates me wen she can not find it and is freaking out and when she doesn't realize she already looks beautiful. If you have teenager daughters who like make up...buy one of these pallets. I stole it from her once just to see how long it would take for her to notice....I tried it my self and I fell in love and had to order one for me. It is good makeup that is smooth, soft and long lasting. The pigments are beautiful and the different pallets are perfect for just about anything. Put a stop to randomly buying eye shadows and then not liking them so much. The more color options in the store, the higher the price but this has 12 and it has all you need in each pallet. W7 - 'In The Buff' Natural Nudes Eye Colour Palette
C**E
Quality is consistant with price.
Was expecting a little better quality from reading previous reviews. Quality is consiatant with price. Colors are hit or miss for blendability, pigmentation & fall-out. Would definately buy more palets from this brand for the price you cant beat it! I don't think other reviews I've seen saying the quality is AMAZING are true. Most colors took a bit of "work" to build up & to blend, where some didn't. I don't want to give a negative view of this product bcuz I really do like it and would purchase more products from this brand! I was just expecting it to be more amazing from reading the reviews. I've done so many looks with this pallet & get complients everytime i wear it, but its not a pallet that I reach for if I'm in a hurry bcuz of the reasons I stated earlier. Packaging is great for the price! Outter packaging is a "tin" type metal. Would give my seller an A- Would of gave an A+ if there were more cushion inside of envelope. My item arrived well before the estimated shippind date & was not damaged in any way at all. I can understand how some reviewers said their item was dented or broke bcuz mine was obly in a thin bubbled manilla evelope coming all the way from the UK. SUMMARY: Would definatly buy other pallets/products from this brand & would buy from the seller again as well.
B**9
Really Happy I Tried These!
Let me first say that I bought this set and the Natural Nudes set because I have been trying to decide between the UD Naked 2 and 3 palettes. Before I paid the $50+ for the UD set, I wanted to see which tonal set (taupe or rose) would be best for me. I saw these sets on Amazon, read the reviews saying they were basically the UD set colors and thought for $17 combined for the 2 with shipping I'd give them a try.. I'm glad I did. These are terrific. They come in a nice container and the colors are fabulous. I have no problem using them they go on nicely (with a good eye shadow primer and using a brush) and last no problem with no creasing. The pigments was better than I had expected. Did I buy this with the expectation that they would be as good as UD? No. I'm not an idiot. They are $7. Am I happy with the product? Absolutely. I still plan to invest in the UD palette but can wait to see which of these I use more so I know which to get. Would I recommend to someone who wants UD but cant afford it? Absolutely. It is great for the price! Shipping was from over seas and came faster than anticipated which was a definite bonus. You really cant go wrong with these... they are great.
J**Y
which I was very happy about. Completely intact
Came earlier than expected, which I was very happy about. Completely intact. I love the case itself, it's a sturdy tin compact that closes securely. The colors are better then I expected. I use this to create a natural looking subtle smokey eye for an everyday look. What suprise me the most is how smoothly the colors go on and how there is no powder flaking onto my cheeks or even my eyelashes. I'm not used to an eyeshadow that actually stays exactly where I put it. Some of the colors are matte and some have a really pretty shimmery look. It's very easy to blend these colors and not make a mess. There is also a lot of product and I can tell this will last me a long time. The brush is good for things like concealer but I use a different brush on the eyeshadows. It's fantastic and I plan on buying more from this line, specifically the Slightly Toasted one.
T**I
Shadows are too difficult to blend and doesn't last long on the lid.
I purchased 2 palettes: In the Buff and In the Nude. Quite frankly, I'm surprised by how many people are giving this palette such high raves. While I do agree that with the price that you pay you are getting a ton of eyeshadow, the eyeshadows themselves aren't that great. The eyeshadows aren't very pigmented and they're difficult to blend. I've worn these shadows on 8+ hours days and midway through the day, I find that the shadows have worn off and I can barely even see anything on my eyelids. The shimmery shades definitely made the palette worth the money, in my opinion. However, I don't use them dry. I've attached photos for comparison but when applied with a drop of water, the shimmery eyeshadows are definitely far more pigmented and richer than I've ever expected. I've also found that these shadows have a ton of fallout. I've learned the hard way that if I were to use this palette, I need to apply my eye makeup first and then my face make up. If you look at the photos that I've attached closely, many of the swatches are patchy. It starts off being pigmented and then with a small swipe, the color just disappears! I find myself having to go back into the palette and reapply colors onto my eyelid very often and it's time consuming especially when I'm already having difficulty trying to get things to blend. The one shadow that I absolutely love and find myself reaching for very often is actually the black shadow in the In the Buff palette. Personally, it's probably the darkest and blackest black eyeshadow I've ever laid my hands on that is this cheap. It gets the job done quickly and because it's so pigmented, I'm able to look past the fallout. These eyeshadow palettes are great for beginners who are curious or are just barely starting off with makeup but for those who have high expectations, I'd say that it'd be wiser to save your money for a more expensive palette. Now, I'm not saying that the entire palette is awful -- I just feel like if I were to pack one of these eyeshadow palettes with me on vacation, the chances of me coming up with a really great look that's going to last isn't very likely. What I do appreciate about this palette are the shimmery shades. I do find myself reaching for these palettes due to the wide variety of shimmery colors because I know that I can count on them being a pop of color on my eyelid with a drop of water. To sum up, here are my pros and cons: PROS: - Cheap - Shimmery colors are pigmented when applying with a drop of water CONS: - Matte shadows are not pigmented - Lots of fallout - Not very long lasting (eyeshadow primer is required) - Difficult to blend - Patchy and powdery
L**L
Good quality product both color as well as quality wise
Great quality eyeshadows.. Color wise palette is a dupe for Urban Decay Naked 2 palette... No fall out and pigmentation is also great... Liked this brand W7..
B**Z
This is an amazing eyeshadow palette
This is an amazing eyeshadow palette! I can't believe how many great shades I got for such a low price. This palette showed up on many beauty blogger channels as a dupe for the Urban Decay nude palette, I just had to buy it and give it a try and I'm pleased I did. This is very identical to the UD2 naked palette, same shades but I have to say that the shadows are not as highly pigmented as the UD ones but for this price I wouldn't even consider this as a negative thing. I mean, the original UD naked 2 costs £38, the w7 in the buff costs only £4!!!! unbelievable. The packaging of this palette is very nice as it protects the eyeshadows very well. Did not expect this much material quality for this price. The contents consists of 12 eyeshadows named as followed: Buff, Camel, Sand, Dust, Chocolate, Topaz, Earth, Storm, Silk, Wave, Thunder and Onyx. There are 3 mattes, some light and some high shimmers. They all look fabulous when applied. Good for everyday use. I highly recommend this palette. Definitely a very good dupe for urban decay palettes, for anyone who doesn't want to spend that much on eyeshadows but still wants very similar and quality colours. I've now ordered the w7 in the nude palette as well to add to my eyeshadow collection. Palette comes with brush as shown in my pictures. This wonderful beauty blogger has compared all three UD palettes with the 3 from w7 including swatches: http://makeupbysiham.blogspot.co.uk/2014/11/urban-decay-naked-palette-12-3-dupes-ft.html
C**N
Très bon rapport qualité/prix
C'est une jolie palette de fards à paupière, le packaging est simple et sympa. Les fards sont plutôt poudreux mais il n'y a pas trop de chute à l'application. La plupart des fards sont irisés, tout en restant discrets. Ils ne sont pas beaucoup pigmentés donc il est nécessaire de passer plusieurs fois avec le pinceau à moins de vouloir un résultat discret. Pour le prix, on a quand même un produit de qualité avec une bonne tenue, des jolies couleurs, un pinceau avec un applicateur en mousse agréable et facile à nettoyer et une réception rapide (4 jours après ma commande). N’hésitez pas à dire si mon commentaire vous a été utile ou non
A**R
Love it!!
I'm so happy I ordered this!! It is definitely a dupe for the Urban Decay Naked 2 eyeshadow palette, and at such a low cost! There was no damage to the packaging or the product, and it arrived early :D The colours are so beautiful! I'm very happy with this product! I definitely recommend applying an eyeshadow primer first though. It adheres to the eyelids better, It holds the colours on longer, makes them more blendable and helps make the colours look more vibrant :)
R**K
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