Keys Soulcare Comforting Tinted Lip Balm with Avocado Oil, Moisturizes, Smooths & Softens, Sheer Color, Smooth Silky Formula, Cruelty-Free 0.1 Oz

Love my Devotion! Goes on SO smooth and is the most moisturizing, lip balm I own. It's light on your lips. The color is sheer so you can adjust the depth of color by how you apply it. I use by itself, or sometimes I put as a base on my lips just because of how it feels. Great affirmation on this too- "I put myself first"- nothing like positive self-love!!

This Keys Soulcare Comforting Tinted Lip Balm (in the shade Sheer Bliss) comes up a LOT brighter than the model pics, at least on my skin tone. Too much color for me, personally, but I am more of a nude / light pink girl.It does glide right on and is pretty moisturizing. But definitely doesn’t last long at all and transfers easily if you’re eating drinking etc.There is a scent to it - it doesn’t bother me at all, nor did I notice a weird taste to it. But if you’re fragrance free or dislike fragrances on your lips/skin etc, then you might want to skip this one.

I love this balm! The color is just right and it is really moisturizing! Goes on super smooth!

My new all time fav lip product! Just, yes. Adds the perfect amount of color for looking natural but more put together ❤️

So, it seems a bit overpriced IMO for the amount you get. It touts itself as a clean product but for sure adding perfumes (especially into a lip product) isn’t clean. Was really surprised to see that on the ingredient list. Also, I think important to note it is DIST. By E.L.F. Beauty and made in China. I find it odd that an ingredients label isn’t shown as well (at the time of this review) and you just have to find out when you get it.If none of the above matters to you, which to some it doesn’t and that is ok, for the product itself, it did leave my lips smooth and didn’t leave them overly glossy looking, which I liked. My review is based on the info above since these are touted as clean products.

Sheer Bliss goes on like a bright raspberry color, not like the more subtle shade shown here. Goes on great, though. As a lip balm, it needs to be reapplied often but it gives good coverage.

The virtual try on was very accurate and helped me pick out the perfect shade. The formula is very moisturizing.

I really love these lip glosses because they provide sheer color that can be built up with layers for more intensity, or you can use just one layer for an extra natural look. The lightest color provides really only subtle sparkle and not much color at all, while the mid-range shade is brightest, sort of a peachy-pinky color that really brightens up my face. The darkest shade actually looks most natural on me, because while in the tube it looks a bit too dark for my super pale white skin, it goes on a color that is very close to my natural lip color, just a few shades darker. As mentioned before, these glosses go on quite sheer but if you layer on another coat or two, the intensity gets deeper, so you can go as natural or as intense as you like. They feel super smooth going on and provide plenty of moisture. They layer nicely with lipstick, as well, and are also wonderful on their own. I love all three! A bonus is that they are so nicely packaged and ready to wrap, which makes them quite giftable.