---
product_id: 92309586
title: "Laundry Detergent, Ultra Concentrated EasyDose, Free & Clear, 23.1 Fl Oz"
brand: "seventh generation"
price: "€ 39.12"
currency: EUR
in_stock: true
reviews_count: 13
category: "Seventh Generation"
url: https://www.desertcart.gr/products/92309586-laundry-detergent-ultra-concentrated-easydose-free-and-clear-23-1
store_origin: GR
region: Greece
---

# 66 loads in 23oz ultra-concentrated 60% less plastic, eco-smart EasyDose tech, perfect measure every time Laundry Detergent, Ultra Concentrated EasyDose, Free & Clear, 23.1 Fl Oz

**Brand:** seventh generation
**Price:** € 39.12
**Availability:** ✅ In Stock

## Summary

> ♻️ Clean smarter, live lighter—join the laundry revolution!

## Quick Answers

- **What is this?** Laundry Detergent, Ultra Concentrated EasyDose, Free & Clear, 23.1 Fl Oz by seventh generation
- **How much does it cost?** € 39.12 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/92309586-laundry-detergent-ultra-concentrated-easydose-free-and-clear-23-1)

## Best For

- seventh generation enthusiasts

## Why This Product

- Trusted seventh generation brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Compact Powerhouse:** 66 loads in a sleek 23oz bottle that fits anywhere.
- • **Pure & Simple Clean:** 0% dyes, fragrances, or artificial brighteners—just fresh.
- • **Eco-Champion Formula:** 60% less plastic & 50% less water for guilt-free cleaning.
- • **One Squeeze, Perfect Dose:** Flip, squeeze, done—no waste, no guesswork.
- • **Tough on Stains, Gentle on Skin:** Advanced enzymes tackle grime without harsh chemicals.

## Overview

Seventh Generation's Ultra Concentrated EasyDose Laundry Detergent delivers 66 powerful loads in a compact 23oz bottle using 60% less plastic and 50% less water. Featuring patented EasyDose technology for precise measuring, its advanced enzyme formula removes tough stains while being free of dyes, fragrances, and artificial brighteners—perfect for sensitive skin and eco-conscious households.

## Description

Life is complicated. Laundry shouldn't be. With Seventh Generation's new Easy Dose Ultra Concentrated Laundry Detergent, you get the right amount of liquid-every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all your need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60% less plastic, 50% less water, and is 75% lighter than our 100 fl oz bottle. A USDA Certified Bio based Product 99% made with an advanced-enzyme formula that fights tough stains, it's a great choice for your busy family. Easy to use, easy to store, and easy to love-our Ultra Concentrated Laundry Detergent is about to change the way you think about clean.

Review: Finally Found the Perfect Laundry Detergent - fter trying what felt like countless laundry detergents over the years, I finally found one that checks all the boxes for me. I wanted something that cleans well without being overloaded with fragrances or harsh chemicals, and this detergent has been exactly that. I've been using it for several years now and absolutely love it. It leaves my clothes fresh and clean without the overwhelming perfume scent that so many detergents have these days. I like my clothes to smell clean, not like a bottle of fragrance, and this detergent does exactly that. Another reason I keep buying it is that I appreciate the simpler, cleaner ingredients compared to many conventional detergents. It doesn't irritate our skin, it works well, and I feel good about using it for my family. In fact, I like it so much that I bought some for my son, and he's become a fan as well. The clothes come out clean, soft, and fresh every time. No heavy perfumes, no lingering chemical smell—just clean laundry. It's one of those products that, once you find it, you don't want to switch to anything else. Highly recommended for anyone looking for an effective detergent that cleans beautifully without overwhelming scents.
Review: Trusted laundry detergent for BJJ family - I love the easy dose function. Takes the guess work out of daily laundry fast. It cleans all the GI and rash guards well. Gets out food stains from the baby’s stuff. And is gentle enough on my own clothes. All around a great detergent

## Features

- Our Easy Dose Auto Dosing Technology measures the right amount-every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need
- Ultra-concentrated, ultra-convenient laundry detergent: 66 loads in a compact 23oz bottle that's easy to store, and easy to feel good about
- Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our 100 fl oz bottle
- Our advanced-enzyme formula fights even the most stubborn stains
- Made with 0% dyes, fragrances, or artificial brighteners

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07H45S491 |
| Allergen Information | Hypoallergenic |
| Best Sellers Rank | #2,994 in Health & Household ( See Top 100 in Health & Household ) #40 in Liquid Laundry Detergent |
| Brand | Seventh Generation |
| Brand Name | Seventh Generation |
| Customer Reviews | 4.5 out of 5 stars 4,600 Reviews |
| Formulation Type | Concentrated |
| Global Trade Identification Number | 00732913447053 |
| Item Dimensions | 6.87 x 7.5 x 8.93 inches |
| Item Form | Liquid |
| Item Weight | 10.9 pounds |
| Liquid Volume | 23 fluid ounces |
| Manufacturer | Unilever |
| Material Feature | Plant-Based |
| Material Features | Plant-Based |
| Material Type Free | Dye Free, Paraben Free |
| Model Number | 732913447053 |
| Number of Items | 1 |
| Package Size Name | Single |
| Part Number | B07H45S491 |
| Product Benefits | Stain Remover |
| Scent | Unscented |
| Skin Type | Sensitive |
| Specific Uses For Product | Machine Wash |
| UPC | 732913447053 |
| Unit Count | 23.1 Fluid Ounces |

## Product Details

- **Brand:** Seventh Generation
- **Item Form:** Liquid
- **Material Type Free:** Dye Free, Paraben Free
- **Scent:** Unscented
- **Unit Count:** 23.1 Fluid Ounces

## Images

![Laundry Detergent, Ultra Concentrated EasyDose, Free & Clear, 23.1 Fl Oz - Image 1](https://m.media-amazon.com/images/I/81CGP5kWrAL.jpg)

## Available Options

This product comes in different **Size, Scent** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Finally Found the Perfect Laundry Detergent
*by L***I on June 4, 2026*

fter trying what felt like countless laundry detergents over the years, I finally found one that checks all the boxes for me. I wanted something that cleans well without being overloaded with fragrances or harsh chemicals, and this detergent has been exactly that. I've been using it for several years now and absolutely love it. It leaves my clothes fresh and clean without the overwhelming perfume scent that so many detergents have these days. I like my clothes to smell clean, not like a bottle of fragrance, and this detergent does exactly that. Another reason I keep buying it is that I appreciate the simpler, cleaner ingredients compared to many conventional detergents. It doesn't irritate our skin, it works well, and I feel good about using it for my family. In fact, I like it so much that I bought some for my son, and he's become a fan as well. The clothes come out clean, soft, and fresh every time. No heavy perfumes, no lingering chemical smell—just clean laundry. It's one of those products that, once you find it, you don't want to switch to anything else. Highly recommended for anyone looking for an effective detergent that cleans beautifully without overwhelming scents.

### ⭐⭐⭐⭐⭐ Trusted laundry detergent for BJJ family
*by M***U on June 25, 2026*

I love the easy dose function. Takes the guess work out of daily laundry fast. It cleans all the GI and rash guards well. Gets out food stains from the baby’s stuff. And is gentle enough on my own clothes. All around a great detergent

### ⭐⭐⭐⭐⭐ easy to handle!
*by C***N on July 25, 2026*

I like that it's concentrated, small bottle (easy to handle). For a small load, I just squeeze a little in. My clothes feel very clean after every wash!

## Frequently Bought Together

- Seventh Generation EasyDose Laundry Detergent, Ultra Concentrated: 66 Loads, Free & Clear Designed for Sensitive Skin, 23.1 Fl Oz
- Seventh Generation Dish Liquid Soap Free & Clear liquid soap Pack of 6 Dishwashing Soap Dish Soap for sensitive skin 19 oz

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*Product available on Desertcart Greece*
*Store origin: GR*
*Last updated: 2026-08-14*