--- product_id: 74200370 title: "L'Oreal Paris Shampoo For Coloured Highlighted Hair, Elvive Colour Protect With UVA/UVB Filters, Britain's No.1 Formula For Radiant Vibrant Colour And Radiance, Prolongs Intensity For 28 Washes, 700ml" brand: "l'oréal" price: "€ 39.24" currency: EUR in_stock: false reviews_count: 13 url: https://www.desertcart.gr/products/74200370-loreal-paris-shampoo-for-coloured-highlighted-hair-elvive-colour-protect store_origin: GR region: Greece --- # 80% colour retention after 28 washes 700ml XL expert care size UVA/UVB filters shield hair L'Oreal Paris Shampoo For Coloured Highlighted Hair, Elvive Colour Protect With UVA/UVB Filters, Britain's No.1 Formula For Radiant Vibrant Colour And Radiance, Prolongs Intensity For 28 Washes, 700ml **Brand:** l'oréal **Price:** € 39.24 **Availability:** ❌ Out of Stock ## Summary > ✨ Keep your colour lit, not just washed! ✨ ## Quick Answers - **What is this?** L'Oreal Paris Shampoo For Coloured Highlighted Hair, Elvive Colour Protect With UVA/UVB Filters, Britain's No.1 Formula For Radiant Vibrant Colour And Radiance, Prolongs Intensity For 28 Washes, 700ml by l'oréal - **How much does it cost?** € 39.24 with free shipping - **Is it available?** Currently out of stock - **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/74200370-loreal-paris-shampoo-for-coloured-highlighted-hair-elvive-colour-protect) ## Best For - l'oréal enthusiasts ## Why This Product - Trusted l'oréal brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Long-Lasting Brilliance:** Clinically proven to preserve 80% of your hair colour’s radiance for up to 28 washes—because your glow shouldn’t fade. - • **Sun & Pollution Defense:** Advanced UVA/UVB filters protect your colour from fading caused by daily environmental stressors. - • **Britain’s No.1 Colour Care:** Join millions trusting the top-rated formula that nourishes and prolongs colour vibrancy from the very first use. - • **XL 700ml Size for Power Users:** More shampoo, more value, more colour protection—perfect for busy pros who demand lasting results. - • **Salon-Fresh Radiance, Every Wash:** Colour-Seal Elixir™ locks in intensity, luminosity & reflection for vibrant hair that turns heads. ## Overview L'Oréal Paris Elvive Colour Protect Shampoo is Britain’s leading formula designed specifically for coloured and highlighted hair. Enriched with Colour-Seal Elixir™ and UVA/UVB filters, it protects hair from sun and pollution damage while maintaining 80% of colour vibrancy for up to 28 washes. The creamy, easy-rinse formula nourishes and prolongs radiant shine, available in a generous 700ml size for lasting professional care. ## Description Product Description The science of coloured hair. Repeated washing, sun exposure, pollution and external aggressions can make coloured hair more sensitive. With time colour fades, losing its shine and intensity. The secret to colour protection. New creamier formula which is easier to rinse out. The L'Oréal Laboratories have created a formula which acts on 3 Dimensions of colour - Intensity, Luminosity, Reflection: Maintains Colour Intensity: The new Colour-Seal Elixir™ has been developed to intensively condition, to help protect colour from fading and preserve its intensity. Protects Hair: The formula enriched with UVA/UVB Filters protects coloured hair from external aggressions. Hair looks full of life. Prolongs Radiance: The formula with Concentrated Nourishment intensely nourishes the hair and smoothes its surface. Shine is revived and radiance is prolonged. Proven Results -- Intense, radiant colour: 80% of colour radiance maintained after 28 washes* -- Britain's No. for coloured hair** -- *Instrumental test after application of shampoo, conditioner and extraordinary oil for coloured hair. -- **Shampoo and conditioner unit sales. Ingredients 1199588 B, Aqua / Water, Sodium Laureth Sulfate, Dimethicone, Coco-Betaine, Sodium Chloride, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Cocamide Mipa, Cocos Nucifera Oil / Coconut Oil, Sodium Benzoate, Sodium Hydroxide, Paeonia Albiflora Root Extract, Paeonia Officinalis Flower Extract, Ethylhexyl Salicylate, Salicylic Acid, Fumaric Acid, Benzyl Alcohol, Benzyl Salicylate, Linalool, Alpha-Isomethyl Ionone, Carbomer, Geraniol, Citric Acid, Citronellol, Potassium Sorbate, Hexylene Glycol, Hexyl Cinnamal, Glycerin, Parfum / Fragrance, (F.I.L C241469/1) Directions Wet wet hair with shampoo, massage gently, leave to work for a short time and rinse thoroughly Safety Warning For external use only. Box Contains 1 x Elvive Shampoo Color Protect 700ml Manufacturer Contact Information L'Oréal Paris, London, W6 8AZ. Review: Good stuff! - Great price point & a whole lot of product really rate the brand overall, I certainly saves my colour as I wash my hair daily ! It sells itself ! It's a no brainer, you need this, I would recommend to others! Review: Great for dye pastelsing - I use this shampoo/conditioner brand to pastelise my dyes to create softer colour tones, i got through a lot of the product and its great on my hair and mixes well with dye. If you are looking for something for the same use as me, this product is perfect. I usually mix this with manic panic hair dye to create my desired hair dye shade. Disclaimer: this product isnt designed for this use, its just how i use it, i used to use a treseme shampoo and conditioner previously for this use but it just got too expensive whereas this is better value without any quality drop. ## Features - Shampoo For Coloured Highlighted Hair: Protect your hair against external aggressors like sun and pollution that cause sensitivity and fading. - Colour-Seal Elixir & UV Filters: Formula acts on three dimensions of colour—Intensity, Luminosity, and Reflection—to maintain a salon-fresh look. - 80% Colour Preservation: Maintains radiance for up to 28 washes, ensuring your colour stays intense and brilliant even after repeated washing sessions. - Britain's No.1 Colour Brand: Trust the leader in coloured hair care to prolong intensity and intensely nourish strands from the very first wash. - Radiant Intensity XL: 700ml format providing expert colour care that protects shine and intensity for long-lasting radiant and healthy hair results. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B00WUW0C7W | | Age Range Description | Adult | | Age range (description) | Adult | | Benefits | Color Protection | | Best Sellers Rank | 63,289 in Beauty ( See Top 100 in Beauty ) 2,063 in Shampoos (Beauty) | | Brand | L'ORÉAL | | Brand Name | L'ORÉAL | | Customer Reviews | 4.7 out of 5 stars 1,367 Reviews | | Global Trade Identification Number | 03600522981213 | | Hair Type | Color Treated | | Hair type | Color Treated | | Item Dimensions | 32 x 70 x 195 millimetres | | Item Form | Liquid | | Item Type Name | L'Oreal Elvive Colour Protecting Shampoo 700ml | | Item Weight | 1.5 Pounds | | Item form | Liquid | | Liquid Volume | 700 Millilitres | | Manufacturer | L'Oréal | | Manufacturer Contact Information | L'Oréal Paris, London, W6 8AZ. | | Manufacturer Part Number | 026211 | | Material Type Free | Sulphate Free | | Model Number | 3600522981213 | | Number of Items | 1 | | Other Special Features of the Product | Travel Size | | Recommended Uses For Product | Dryness | | Scent | Unscented | | Scent Name | Unscented | | Suitable Hair Colour | All Hair Colours | | Unit Count | 1.0 count | ## Product Details - **Age range (description):** Adult - **Brand:** L'ORÉAL - **Hair type:** Color Treated - **Item form:** Liquid - **Scent:** Unscented ## Images ![L'Oreal Paris Shampoo For Coloured Highlighted Hair, Elvive Colour Protect With UVA/UVB Filters, Britain's No.1 Formula For Radiant Vibrant Colour And Radiance, Prolongs Intensity For 28 Washes, 700ml - Image 1](https://m.media-amazon.com/images/I/719tq8qI1dL.jpg) ![L'Oreal Paris Shampoo For Coloured Highlighted Hair, Elvive Colour Protect With UVA/UVB Filters, Britain's No.1 Formula For Radiant Vibrant Colour And Radiance, Prolongs Intensity For 28 Washes, 700ml - Image 2](https://m.media-amazon.com/images/I/71GD78LRHyS.jpg) ![L'Oreal Paris Shampoo For Coloured Highlighted Hair, Elvive Colour Protect With UVA/UVB Filters, Britain's No.1 Formula For Radiant Vibrant Colour And Radiance, Prolongs Intensity For 28 Washes, 700ml - Image 3](https://m.media-amazon.com/images/I/81UTe5rYRrS.jpg) ![L'Oreal Paris Shampoo For Coloured Highlighted Hair, Elvive Colour Protect With UVA/UVB Filters, Britain's No.1 Formula For Radiant Vibrant Colour And Radiance, Prolongs Intensity For 28 Washes, 700ml - Image 4](https://m.media-amazon.com/images/I/51kIrLKELCL.jpg) ![L'Oreal Paris Shampoo For Coloured Highlighted Hair, Elvive Colour Protect With UVA/UVB Filters, Britain's No.1 Formula For Radiant Vibrant Colour And Radiance, Prolongs Intensity For 28 Washes, 700ml - Image 5](https://m.media-amazon.com/images/I/81+KBsnIP2L.jpg) ## Questions & Answers **Q: It's without foam ? for dry hair ? it's has extraordinary oil?** A: I've been using this Shampoo for years and it's really good if you've dyed your hair. If you've got dry hair, L'Oréal Paris has an extraordinary oil shampoo for dry hair. But this one is good too. No foam. And really protects hair colour **Q: Does it give the color protection for red dyed hair?** A: My hair is brown so I don’t know if the same applies to red hair but I always use Elvive Colour Protecting Shampoo and get very good results with it. My hair colour lasts for quite a few weeks, can’t say how many exactly because in the summer the sun can fade it a bit. Hope this helps. **Q: Is this shampoo suitable for men?** A: Yes ... I am male and use it regularly **Q: Items arrived open shampoo everywhere** A: Yes it can ## Customer Reviews ### ⭐⭐⭐⭐⭐ Good stuff! *by L***N on 8 February 2024* Great price point & a whole lot of product really rate the brand overall, I certainly saves my colour as I wash my hair daily ! It sells itself ! It's a no brainer, you need this, I would recommend to others! ### ⭐⭐⭐⭐⭐ Great for dye pastelsing *by G***A on 24 May 2022* I use this shampoo/conditioner brand to pastelise my dyes to create softer colour tones, i got through a lot of the product and its great on my hair and mixes well with dye. If you are looking for something for the same use as me, this product is perfect. I usually mix this with manic panic hair dye to create my desired hair dye shade. Disclaimer: this product isnt designed for this use, its just how i use it, i used to use a treseme shampoo and conditioner previously for this use but it just got too expensive whereas this is better value without any quality drop. ### ⭐⭐⭐⭐⭐ Feels high end *by M***✨ on 10 January 2025* The quality of this shampoo is brilliant. Considering I normally use professional stuff, I am really impressed! Get a good amount of product in the bottle, makes hair really silky smooth and smells lovely. Will definitely repurchase. ## Frequently Bought Together - L'Oreal Elvive Colour Protect Shampoo 700ml - L'Oreal Paris Elvive Hyaluron Plump Hydrating Conditioner for Dehydrated, Dry Hair Infused with Hyaluronic Acid Care Complex, Paraben-Free, 12.6 Fl Oz --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.gr/products/74200370-loreal-paris-shampoo-for-coloured-highlighted-hair-elvive-colour-protect](https://www.desertcart.gr/products/74200370-loreal-paris-shampoo-for-coloured-highlighted-hair-elvive-colour-protect) --- *Product available on Desertcart Greece* *Store origin: GR* *Last updated: 2026-07-11*