---
product_id: 57691915
title: "L'Oreal Excellence Age Perfect 10.13 Very Light Ivory Blonde Hair Dye"
brand: "l'oréal"
price: "€ 21.88"
currency: EUR
in_stock: false
reviews_count: 8
url: https://www.desertcart.gr/products/57691915-loreal-excellence-age-perfect-10-13-very-light-ivory-blonde
store_origin: GR
region: Greece
---

# Enriched with Pro-Collagen & Pro-Ceramide for hair nourishment 100% grey coverage for flawless, youthful hair Rich creme formula for smooth application L'Oreal Excellence Age Perfect 10.13 Very Light Ivory Blonde Hair Dye

**Brand:** l'oréal
**Price:** € 21.88
**Availability:** ❌ Out of Stock

## Summary

> ✨ Age Perfect Blonde, Because Your Hair Deserves the Spotlight

## Quick Answers

- **What is this?** L'Oreal Excellence Age Perfect 10.13 Very Light Ivory Blonde Hair Dye by l'oréal
- **How much does it cost?** € 21.88 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/57691915-loreal-excellence-age-perfect-10-13-very-light-ivory-blonde)

## Best For

- l'oréal enthusiasts

## Why This Product

- Trusted l'oréal brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Luminous Ivory Blonde:** Achieve a subtle, sophisticated light ivory blonde that turns heads.
- • **Effortless Application:** Easy-to-use brush ensures precise, mess-free coloring even at the back.
- • **Flawless Grey Coverage:** Say goodbye to greys with 100% coverage that blends naturally.
- • **Revitalized, Silky Hair:** Leaves hair smooth, full-bodied, and radiant with every use.
- • **Nourishing Pro-Collagen Boost:** Infused with pro-collagen to replenish and strengthen mature hair.

## Overview

L'Oreal Excellence Age Perfect 10.13 is a premium creme hair dye specially formulated for mature hair, delivering 100% grey coverage with a flattering very light ivory blonde shade. Enriched with pro-collagen and pro-ceramide, it nourishes and revitalizes hair, leaving it smooth, shiny, and full of body. The easy-application brush ensures precise coverage, blending roots and greys seamlessly for a natural, youthful finish.

## Description

Product Description Layered tone creme colour. Our 1st hair colour Suitablely designed for mature, grey hair. Specifically developed for sophisticated, up to 100% grey coverage. The rich creme nicely blends both grey and natural hair, creating highs and lows as if highlighted. Root re-growth is less visible and elegantly blended with the rest of the hair. Enriched with Pro-Collagen and Pro-Ceramide. Hair feels replenished, protected and smooth. Easy application brush for easy application even at the back of your head. Precise application at both the temples and lengths for Suitable coverage. Ingredients 1172500 - Colouring Crème: Aqua / Water, Cetearyl Alcohol, Propylene Glycol, Deceth-3, Laureth-12, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, Lauric Acid, Glycol Distearate, Polyquaternium-22, Ethanolamine, Silica Dimethyl Silylate [Nano] / Silica Dimethyl Silylate, CI 77891 / Titanium Dioxide, m-Aminophenol, Ascorbic Acid, Sodium Metabisulfite, 6-Hydroxyindole, Thioglycerin, Toluene-2,5-Diamine, 2-Methylresorcinol, Dimethicone, Pentasodium Pentetate, Proline, Carbomer, Threonine, Resorcinol, Parfum / Fragrance, F.I.L. C167362/1,178914 - Developer Crème: Aqua / Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Stannate, Trideceth-2 Carboxamide MEA, Pentasodium Pentetate, Phosphoric Acid, Ceteareth-25,Tetrasodium Pyrophosphate, Glycerin, F.I.L. C13169/25,1087179 L - Conditioning Balm: Aqua / Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Hibiscus Sabdariffa Extract / Hibiscus Sabdariffa Flower Extract, Sodium PCA, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Trideceth-6, Chlorhexidine Dihydrochloride, Soluble Collagen, Panthenol, Candelilla Cera / Candelilla Wax, 2-Oleamido-1,3-Octadecanediol, Cetrimonium Chloride, Parfum / Fragrance, F.I.L. C168557/1,Please check back of pack for up to date ingredients P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Apply the hair dye cream to your hair following the detailed instructions provided on the product packaging. Box Contains 1 x L'Oreal Paris Excellence Age Perfect 10.13 Very Light Ivory Blonde Manufacturer Contact Information L'Oréal Paris, London, W6 8AZ. See more

Review: Good subtle blonde that covers greys well - Lovely subtle colour that covers grey well. Easy to apply and seems gentle enough on more mature hair. Okay the colour only lasts about 3 to 4 weeks before significant fading but that seems to apply to all over the counter hair dyes. Generally a good dye to use if you want a more subtle blonde that will cover greys and I find this better than many other brands I have used over the years. Only issue is that it is sometimes quite expensive
Review: Good grey coverage - The colour was bright and true to tve packaging colour. It was easy to apply and completely covered my grey doing the roots first and then tbe length as per the instructions. The added conditioner was lovely, smelled nice and left my hair soft. Would recommend and buy again.

## Features

- Enriched with pro-collagen and pro-ceramide
- Flattering luminous colour
- 100 percent grey coverage
- Replenished hair
- Hair feels replenished, revitalised and smooth, full of body and shine

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00ZRAK9A4 |
| ASIN  | B00ZRAK9A4 |
| Best Sellers Rank | 87,807 in Beauty ( See Top 100 in Beauty ) 1,172 in Permanent Hair Colour |
| Brand | L'ORÉAL |
| Customer Reviews | 4.5 4.5 out of 5 stars (451) |
| Customer reviews | 4.5 4.5 out of 5 stars (451) |
| Date First Available | 16 Jun. 2015 |
| Format | Cream |
| Is discontinued by manufacturer  | No |
| Item model number  | 3600522864363 |
| Manufacturer  | L'Oréal |
| Manufacturer contact | L'Oréal Paris, London, W6 8AZ. |
| Product Dimensions  | 10.1 x 6.3 x 16.4 cm; 250 g |
| Units | 1 Count |
| Weight | 0.26 Kilograms |

## Product Details

- **Brand:** L'ORÉAL
- **Colour:** 10.13 Very Light Ivory Blonde
- **Hair type:** Grey Hair,Blonde
- **Item form:** Cream
- **Material Type Free:** No ammonia, no peroxide
- **Material feature:** Natural
- **Number of items:** 1
- **Package information:** Tube
- **Product benefits:** Smoothening
- **Unit count:** 1 Count

## Images

![L'Oreal Excellence Age Perfect 10.13 Very Light Ivory Blonde Hair Dye - Image 1](https://m.media-amazon.com/images/I/3100+2lY0xL.jpg)
![L'Oreal Excellence Age Perfect 10.13 Very Light Ivory Blonde Hair Dye - Image 2](https://m.media-amazon.com/images/I/81hxtOP9AAL.jpg)
![L'Oreal Excellence Age Perfect 10.13 Very Light Ivory Blonde Hair Dye - Image 3](https://m.media-amazon.com/images/I/919Cccg1gaL.jpg)
![L'Oreal Excellence Age Perfect 10.13 Very Light Ivory Blonde Hair Dye - Image 4](https://m.media-amazon.com/images/I/91P+imIjBrL.jpg)
![L'Oreal Excellence Age Perfect 10.13 Very Light Ivory Blonde Hair Dye - Image 5](https://m.media-amazon.com/images/I/91VZmskMiYL.jpg)

## Questions & Answers

**Q: will it cover white hair**
A: It covers my grey/white hair brilliantly.

**Q: Is this item ppd free as I had a reaction to my usual hair dye recently?**
A: Unsure but covered my grey really well

**Q: Do you use on dry hair?**
A: dry hair . i always wash my hair the day before i want to colour it . this is the best way i found . it’s an excellent product  . i have got white silver hair and it can be quite dry . this product is also a great conditioner .

**Q: Does it go on red hair**
A: I cant answer that question as I have blonde hair - what I can tell you is that its not the colour advertised  - Ive had it twice ,and emailed the seller to no avail - it isnt the colour advertised  - its just blonde

## Customer Reviews

### ⭐⭐⭐⭐⭐ Good subtle blonde that covers greys well
*by H***. on 14 August 2025*

Lovely subtle colour that covers grey well. Easy to apply and seems gentle enough on more mature hair. Okay the colour only lasts about 3 to 4 weeks before significant fading but that seems to apply to all over the counter hair dyes. Generally a good dye to use if you want a more subtle blonde that will cover greys and I find this better than many other brands I have used over the years. Only issue is that it is sometimes quite expensive

### ⭐⭐⭐⭐⭐ Good grey coverage
*by J***6 on 28 July 2024*

The colour was bright and true to tve packaging colour. It was easy to apply and completely covered my grey doing the roots first and then tbe length as per the instructions. The added conditioner was lovely, smelled nice and left my hair soft. Would recommend and buy again.

### ⭐⭐⭐⭐⭐ great product
*by J***4 on 10 April 2025*

good colour - easy to apply, doesn't dry my hair out.

## Frequently Bought Together

- L'Oreal Excellence Age Perfect 10.13 Very Light Ivory Blonde Hair Dye
- L'Oreal Excellence Age Perfect 9.31 Light Sand Blonde Hair Dye

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*Product available on Desertcart Greece*
*Store origin: GR*
*Last updated: 2026-01-29*