---
product_id: 49240185
title: "Women's 18 Hour Ultimate Lift and Support Wire Free Bra (Pack of 1)"
brand: "playtex"
price: "€ 78.65"
currency: EUR
in_stock: true
reviews_count: 13
category: "Playtex"
url: https://www.desertcart.gr/products/49240185-womens-18-hour-ultimate-lift-and-support-wire-free-bra
store_origin: GR
region: Greece
---

# 18-hour all-day comfort wire-free, no-dig support moisture-wicking Cool Comfort fabric Women's 18 Hour Ultimate Lift and Support Wire Free Bra (Pack of 1)

**Brand:** playtex
**Price:** € 78.65
**Availability:** ✅ In Stock

## Summary

> 👗 Elevate your everyday with wire-free, all-day lift and breathable comfort!

## Quick Answers

- **What is this?** Women's 18 Hour Ultimate Lift and Support Wire Free Bra (Pack of 1) by playtex
- **How much does it cost?** € 78.65 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/49240185-womens-18-hour-ultimate-lift-and-support-wire-free-bra)

## Best For

- playtex enthusiasts

## Why This Product

- Trusted playtex brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Cool Comfort Fabric:** Stay fresh and dry with moisture-wicking jacquard fabric that adapts to every season.
- • **Magic Ring Natural Lift:** Innovative bottom-up panel construction sculpts a natural, flattering silhouette without wires.
- • **Tagless & Seamless Feel:** Enjoy irritation-free wear with tagless design and smooth finishes for all-day confidence.
- • **All-Day TruSupport System:** Experience 18 hours of wireless lift with fuller cups, wider straps, and smooth back panels designed for ultimate comfort.
- • **No-Bulge, No-Pressure Fit:** Stretch satin side panels and cushioned straps eliminate back bulges and shoulder discomfort.

## Overview

The Playtex Women's 18 Hour Ultimate Lift and Support Wire Free Bra combines decades of heritage with modern innovation, delivering 18 hours of natural-looking lift and moderate support without wires. Crafted from moisture-wicking nylon and elastane blend, it features a TruSupport 4-way wireless system, Magic Ring construction for bottom-up shaping, and cushioned straps for no-dig comfort. Designed for full coverage and smooth fit, this bra is perfect for professional women seeking all-day comfort and confidence.

## Description

The Playtex 18 hour collection introduces a unique uplifting bra that works all day to offer ultimate lift and support. The comfortable wire-free design lifts and supports from the bottom to provide a great natural shape.

Review: Perfect fit & so comfortable to wear all day - I’ve been searching for a bra like this for years, I’ve spent £££ trying to find the right one, this is perfect in every way, iy’s exactly as it described, well made, good quality, just lovely, have ordered another one in a different colour.
Review: A bra that fits! - Wasn't sure what to expect buying a plus size bra from China. However for the price, I was pleasantly surprised. It fits, it's comfortable and comparable to any you can buy here, at inflated prices!

## Features

- BUILT-IN COMFORT AND SUPPORT - TruSupport 4-way wireless support system with higher sides, fuller cups, wider straps, and a smoother back.
- NATURAL-LOOKING LIFT - Magic Ring construction with panels that support from the bottom up.
- A HERITAGE OF SUPERB SUPPORT - Built around the Playtex 18 Hour M-Frame, supporting women in comfort for decades.
- KEEP YOUR COOL - Cool Comfort moisture-wicking jacquard fabric with delicate picot trim helps keep you cool in any season.
- NO-BULGE BACK AND SIDES - Stretch satin paneled for even more smooth comfort..THE PRESSURE IS OFF - Cushioned straps for no-dig, no-slide shoulder comfort..TAGLESS COMFORT - No itchy straps to annoy you.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B018LU36WE |
| Age Range Description | Adult |
| Apparel Closure Orientation | Back |
| Back Style | Strappy Back |
| Best Sellers Rank | 148,592 in Fashion ( See Top 100 in Fashion ) 1,281 in Women's Everyday Bras |
| Bra Cup Coverage | Full Coverage |
| Bra Design | Push-Up |
| Bra Function | everyday |
| Bra Padding Level | Light |
| Brand Name | Playtex |
| Care instructions | Machine Wash |
| Closure Type | Hook and Eye |
| Closure type | Hook and Eye |
| Colour | Black |
| Country Of Origin | Honduras |
| Country of origin | Honduras |
| Customer Reviews | 4.2 out of 5 stars 90,424 Reviews |
| Fabric Type | 81% Nylon, 19% Elastane |
| Fit Type | fitted |
| Global Trade Identification Number | 00617914719654 |
| Inner Material Type | Cotton, Spandex |
| Item Type Name | Bras |
| Item Weight | 0.17 Pounds |
| Manufacturer | Playtex Women's IA |
| Manufacturer Part Number | 4745 |
| Material Type | 81% Nylon, 19% Spandex |
| Material composition | 81% Polyamide, 19% Elastane |
| Model Name | 18-hour Ultimate Lift Wireless Full-coverage Bra, Single Or 2-pack |
| Model Number | 4745 |
| Neck Style | V-Neck |
| Number of Items | 1 |
| Occasion Type | Birthday, Wedding |
| Opacity / Transparency | Opaque |
| Pattern | Solid |
| Product Care Instructions | Machine Wash |
| Seasons | Autumn |
| Sport Type | Outdoor Lifestyle |
| Strap Type | Basic |
| Style Name | 18-hour Ultimate Lift Wireless Full-coverage Bra, Single Or 2-pack |
| Support Level | moderate support |
| Total Product Quantity | 2 count |
| UPC | 617914719654 |
| Underwire Type | Wire Free |
| Underwire type | Wire Free |
| Unit Count | 2.0 count |

## Images

![Women's 18 Hour Ultimate Lift and Support Wire Free Bra (Pack of 1) - Image 1](https://m.media-amazon.com/images/I/81DO0-2NT2L.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Perfect fit & so comfortable to wear all day
*by B***1 on 26 January 2026*

I’ve been searching for a bra like this for years, I’ve spent £££ trying to find the right one, this is perfect in every way, iy’s exactly as it described, well made, good quality, just lovely, have ordered another one in a different colour.

### ⭐⭐⭐⭐⭐ A bra that fits!
*by R***S on 20 May 2024*

Wasn't sure what to expect buying a plus size bra from China. However for the price, I was pleasantly surprised. It fits, it's comfortable and comparable to any you can buy here, at inflated prices!

### ⭐⭐⭐⭐ Comfortable fit bra
*by T***N on 8 March 2026*

Too big on the cup as compared to other bras this size. Decent quality and pretty for this kind of sensible bra. I think I wish I had gone down a a cup size? Comfortable fit.

## Frequently Bought Together

- Playtex Women's Wireless Bra, 18-Hour Ultimate Lift Wireless Full-Coverage Bra, Single or 2-Pack
- Playtex Women's Secrets Smoothing Wireless Bra 4707, Perfectly Smooth Full-Coverage T-Shirt Bra, Full Figures
- Playtex Women's 18 Hour Full-Coverage Comfort-Strap Wireless Bra, Multipack

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**Shop now:** [https://www.desertcart.gr/products/49240185-womens-18-hour-ultimate-lift-and-support-wire-free-bra](https://www.desertcart.gr/products/49240185-womens-18-hour-ultimate-lift-and-support-wire-free-bra)

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*Product available on Desertcart Greece*
*Store origin: GR*
*Last updated: 2026-07-25*