---
product_id: 48188396
title: "PROVOKE Touch Of Silver Brightening Purple Shampoo 150 ml, Neutralises Yellow and Orange Tones, Formulated With Violet and Blue Pigments"
brand: "provoke"
price: "€ 6.05"
currency: EUR
in_stock: false
reviews_count: 8
url: https://www.desertcart.gr/products/48188396-provoke-touch-of-silver-brightening-purple-shampoo-150-ml-neutralises
store_origin: GR
region: Greece
---

# Visible brightening & dazzling shine after 1 wash Violet & blue pigments for brassy tone neutralization 150 ml paraben-free liquid formula PROVOKE Touch Of Silver Brightening Purple Shampoo 150 ml, Neutralises Yellow and Orange Tones, Formulated With Violet and Blue Pigments

**Brand:** provoke
**Price:** € 6.05
**Availability:** ❌ Out of Stock

## Summary

> 💜 Shine bright, banish brass – your hair’s new best friend!

## Quick Answers

- **What is this?** PROVOKE Touch Of Silver Brightening Purple Shampoo 150 ml, Neutralises Yellow and Orange Tones, Formulated With Violet and Blue Pigments by provoke
- **How much does it cost?** € 6.05 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/48188396-provoke-touch-of-silver-brightening-purple-shampoo-150-ml-neutralises)

## Best For

- provoke enthusiasts

## Why This Product

- Trusted provoke brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Dual-Pigment Power:** Unique violet and blue pigments work together to restore and maintain vibrant, cool-toned hair.
- • **Proven UK Favorite:** From the #1 purple shampoo brand in the UK, trusted by over 11,000 glowing reviews.
- • **Versatile Hair Match:** Perfect for natural, coloured, highlighted, platinum blonde, white, and grey hair.
- • **Paraben-Free Confidence:** Gentle, professional-grade formula that cares for your hair without harmful additives.
- • **Instant Brilliance Boost:** Brightens and neutralizes yellow/orange tones in just one wash for salon-worthy hair.

## Overview

PROVOKE Touch Of Silver Brightening Purple Shampoo is a 150 ml paraben-free liquid shampoo formulated with violet and blue pigments to neutralize yellow and orange brassy tones. Designed for natural, coloured, highlighted, platinum blonde, white, and grey hair, it delivers visible brightening and dazzling shine after just one wash. As the #1 purple shampoo brand in the UK, it combines effective toning with gentle care, making it a must-have for maintaining vibrant, cool-toned hair.

## Description

Product Description PRO:VOKE Touch Of Silver Brightening Shampoo is the original purple shampoo and from the #1 purple brand in the UK. This toning treatment shampoo brightens coloured, natural or highlighted platinum, blonde, white and grey hair, resulting in vibrant, dazzling shine. For visibly brighter hair after just one wash. Specially formulated with both violet and blue pigments to intensely neutralise brassy, yellow tones and treat colour fading and dullness for instant, visible results. Directions 1. Wet hair thoroughly. 2. Apply shampoo and work into a lather. 3. Rinse hair thoroughly. 4. Repeat if necessary.

Review: Shampoo - Love how it actually brightens dyed hair
Review: good product - very good shampoo to neutralise yellow and orange shades, but use glowes for application / your hands may turn purple

## Features

- CREATE VIBRANT, DAZZLING SHINE AND VISIBLY BRIGHTENED HAIR COLOUR WITH PRO:VOKE ORIGINAL PURPLE SHAMPOO IN JUST 1 WASH
- WHO IS THE PERFECT MATCH? Natural, coloured, highlighted or platinum blonde, white and grey hair
- HOW DOES THE PURPLE MAGIC WORK? Formulated with a unique mix of violet and blue pigments, this purple shampoo restores your hair colour by removing yellow and orange brassy tones, whilst optical brighteners add shine. Creating vibrant, dazzling shine for visibly brighter hair after just one wash
- MAXIMISE RESULTS: Use every other wash in combination with our everyday Colour Care Shampoo and Conditioner set for maximum results
- From the #1 purple brand in the UK

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B003AYCGGY |
| Active Ingredients | Aqua (Water/EAU), Sodium Laureth Sulfate, Coco-Glucoside, PEG-7 Glyceryl Cocoate, Disodium Cocoamphodiacetate, Glycol Distearate, Laureth-4, Cocamidopropyl Betaine, PEG-6 Caprylic/Capric Glycerides, PEG-150 Pentaerythrityl Tetrastearate, Glyceryl Oleate, Polyquaternium-10, Parfum (Fragrance), Benzophenone-4, Salicylic Acid, Disodium EDTA, Sodium Chloride, Formic Acid, Sodium Hydroxide, Citric Acid… |
| Age Range Description | Adult |
| Age range (description) | Adult |
| Benefits | even_toning |
| Best Sellers Rank | 598 in Beauty ( See Top 100 in Beauty ) 36 in Shampoos (Beauty) |
| Brand | PROVOKE |
| Brand Name | PROVOKE |
| Customer Reviews | 4.4 out of 5 stars 11,553 Reviews |
| Hair Type | Color Treated |
| Hair type | Color Treated |
| Item Dimensions | 36 x 58 x 138 millimetres |
| Item Form | Liquid |
| Item Type Name | TOUCH OF SILVER SHAMPOO BRIGHTENING |
| Item Weight | 150 Grams |
| Item form | Liquid |
| Item height | 13.8 centimetres |
| Liquid Volume | 150 Millilitres |
| Manufacturer | PROVOKE |
| Material Type Free | Paraben Free |
| Number of Items | 1 |
| Other Special Features of the Product | damaged |
| Recommended Uses For Product | Brightening |
| Scent | Unscented |
| Scent Name | Unscented |
| Suitable Hair Colour | All Hair Colours |
| UPC | 722532079803 787734234818 783327158240 698798482469 721865109638 785525992756 785525901000 |
| Unit Count | 150.0 millilitre |

## Product Details

- **Brand:** PROVOKE
- **Item form:** Liquid
- **Hair type:** Color Treated
- **Scent:** Unscented
- **Age range (description):** Adult

## Images

![PROVOKE Touch Of Silver Brightening Purple Shampoo 150 ml, Neutralises Yellow and Orange Tones, Formulated With Violet and Blue Pigments - Image 1](https://m.media-amazon.com/images/I/6122l1mItUL.jpg)
![PROVOKE Touch Of Silver Brightening Purple Shampoo 150 ml, Neutralises Yellow and Orange Tones, Formulated With Violet and Blue Pigments - Image 2](https://m.media-amazon.com/images/I/71OVXqWKKoL.jpg)
![PROVOKE Touch Of Silver Brightening Purple Shampoo 150 ml, Neutralises Yellow and Orange Tones, Formulated With Violet and Blue Pigments - Image 3](https://m.media-amazon.com/images/I/71fFY7cOicL.jpg)
![PROVOKE Touch Of Silver Brightening Purple Shampoo 150 ml, Neutralises Yellow and Orange Tones, Formulated With Violet and Blue Pigments - Image 4](https://m.media-amazon.com/images/I/81-qG1NJNGL.jpg)
![PROVOKE Touch Of Silver Brightening Purple Shampoo 150 ml, Neutralises Yellow and Orange Tones, Formulated With Violet and Blue Pigments - Image 5](https://m.media-amazon.com/images/I/81ImKZZN9ML.jpg)

## Available Options

This product comes in different **Size** options.

## Questions & Answers

**Q: It says for grey, silver or platinum hair but does it also work on more goldeny blonde hair? Would just like to stop mine going yellowy. Thanks in adv**
A: Yeah it does my hair is blond and some golden streaks I left it in for 20mins with some conditioner on and my hair was like brand new I love it :)

**Q: my hair is light brown with alot of grey would this shampoo be suitable**
A: This shampoo removes the bronze tarnish in white/silver hair.  If your hair is light brown it may not bronze as white hair does and you might find it does not work.  My hair is completely white and the shampoo is very effective.

**Q: Has anyone used this on brown hair?  What effect did it have? Thanks.**
A: I use it for my previously-dyed-brown hair - the brown dye left behind lots of red tones when it caught the sun, and this is by far the best I’ve tried - it really takes the red out leaving my brown hair more golden-ashy toned. Got to leave it in a little before rinsing.  I’ve previously tried Aussie purple shampoo and Fanola no orange, and touch of silver is so much more impacting. (The blue Fanola brand did nothing).

**Q: Not really a question but you can buy this in Poundland**
A: £2.49 in poundstretcher.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Shampoo
*by C***C on 4 January 2026*

Love how it actually brightens dyed hair

### ⭐⭐⭐⭐⭐ good product
*by W***I on 26 October 2025*

very good shampoo to neutralise yellow and orange shades, but use glowes for application / your hands may turn purple

### ⭐⭐⭐⭐ Good product
*by C***E on 11 January 2026*

Really good purple shampoo, take away brassiness. Will say it does make my hair feel a bit coarse so I always follow it up with a hair mask when I use it.

## Frequently Bought Together

- PROVOKE Touch of Silver Brightening Shampoo
- Pro:voke Touch of Silver Silver Nourish Conditioner (200ml)

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*Product available on Desertcart Greece*
*Store origin: GR*
*Last updated: 2026-01-22*