---
product_id: 414174749
title: "IONPermanent Brights Creme Hair Color Pastel Muava Guava, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz"
brand: "ion"
price: "€ 38.65"
currency: EUR
in_stock: true
url: https://www.desertcart.gr/products/414174749-ionpermanent-brights-creme-hair-color-pastel-muava-guava-vegan-cruelty
store_origin: GR
region: Greece
---

# Vegan & cruelty-free formula Vibrant, fade-resistant color 100% gray coverage with ionic protein IONPermanent Brights Creme Hair Color Pastel Muava Guava, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz

**Brand:** ion
**Price:** € 38.65
**Availability:** ✅ In Stock

## Summary

> 🌈 Unlock your hair’s boldest, brightest self—because ordinary is overrated!

## Quick Answers

- **What is this?** IONPermanent Brights Creme Hair Color Pastel Muava Guava, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz by ion
- **How much does it cost?** € 38.65 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/414174749-ionpermanent-brights-creme-hair-color-pastel-muava-guava-vegan-cruelty)

## Best For

- ion enthusiasts

## Why This Product

- Trusted ion brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Expertly Crafted in Italy:** State-of-the-art European formula delivering rich, true-to-shade results every time.
- • **Nourishing Botanical Boost:** Infused with ionic wheat germ protein and natural extracts for healthier, shinier hair.
- • **Bold, Long-Lasting Vibrancy:** Experience salon-quality, fade-resistant color that stays brilliant wash after wash.
- • **Ethical Beauty, Guilt-Free Glam:** Vegan, cruelty-free, and PPD-free—because your style should be kind.
- • **100% Gray Coverage, No Compromises:** Cover every strand flawlessly with advanced micro-pigmentation technology.

## Overview

Ion Permanent Brights Creme Hair Color in Pastel Muava Guava offers a vibrant, long-lasting hair color experience with 100% gray coverage. Formulated in Italy with ionic wheat germ protein and nourishing botanicals, this vegan, cruelty-free, and PPD-free formula ensures fade-resistant, salon-quality results while caring for your hair and conscience.

## Description

IONPermanent Brights Creme Hair Color Pastel Muava Guava, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz

## Features

- Extensive shade range with beautiful brunettes, believable blondes, high lift blondes, richest reds and intense reds
- 100% gray coverage
- Ionic wheat germ protein, nourishing botanical extracts and low ammonia
- Vegan and cruelty free (not tested on animals)
- State-of-the-art European formula for long-lasting, fade-resistant color

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Manufacturer | Arcadia Beauty Labs LLC |
| Manufacturer reference | IO0151 |
| Package Dimensions | 15.9 x 4.19 x 3 cm; 82 g |
| ASIN | B09F8B8WHV |

## Product Details

- **Colour:** Muava Guava
- **Package information:** Tube
- **Product benefits:** Contemporary
- **Brand:** ION
- **Item form:** Cream

## Images

![IONPermanent Brights Creme Hair Color Pastel Muava Guava, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz - Image 1](https://m.media-amazon.com/images/I/61eFloQcn1L.jpg)
![IONPermanent Brights Creme Hair Color Pastel Muava Guava, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz - Image 2](https://m.media-amazon.com/images/I/71toLCM+b2L.jpg)
![IONPermanent Brights Creme Hair Color Pastel Muava Guava, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz - Image 3](https://m.media-amazon.com/images/I/7163lLXTOrL.jpg)
![IONPermanent Brights Creme Hair Color Pastel Muava Guava, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz - Image 4](https://m.media-amazon.com/images/I/91+WFrIIrEL.jpg)
![IONPermanent Brights Creme Hair Color Pastel Muava Guava, Vegan, Cruelty Free, PPD Free, 100% Gray Coverage, Long Lasting, Fade Resistant Color, 2.05 oz - Image 5](https://m.media-amazon.com/images/I/71qSXk0Uy8L.jpg)

## Available Options

This product comes in different **Color** options.

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.gr/products/414174749-ionpermanent-brights-creme-hair-color-pastel-muava-guava-vegan-cruelty](https://www.desertcart.gr/products/414174749-ionpermanent-brights-creme-hair-color-pastel-muava-guava-vegan-cruelty)

---

*Product available on Desertcart Greece*
*Store origin: GR*
*Last updated: 2026-01-29*