--- product_id: 359792161 title: "Designed for Digital: How to Architect Your Business for Sustained Success (Management on the Cutting Edge)" price: "€ 34.26" currency: EUR in_stock: true reviews_count: 13 url: https://www.desertcart.gr/products/359792161-designed-for-digital-how-to-architect-your-business-for-sustained store_origin: GR region: Greece --- # Designed for Digital: How to Architect Your Business for Sustained Success (Management on the Cutting Edge) **Price:** € 34.26 **Availability:** ✅ In Stock ## Quick Answers - **What is this?** Designed for Digital: How to Architect Your Business for Sustained Success (Management on the Cutting Edge) - **How much does it cost?** € 34.26 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/359792161-designed-for-digital-how-to-architect-your-business-for-sustained) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description One of Forbes's Top Ten Technology Books of the Year How to redesign ‘big, old’ companies for digital transformation and success—with examples from 300+ business leaders and 30+ organizations, including desertcart Uber, LEGO, and Toyota. Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. Full of practical advice and real-life examples of digital transformation, this book is an essential guide for retooling organizations for digital success through 5 key building blocks: • Shared Customer Insights • Operational Backbone • Digital Platform • Accountability Framework • External Developer Platform In the digital economy, rapid pace of change in technology capabilities and customer desires means that business strategy must be fluid. As a result, business design has become a critical management responsibility. Effective business design enables a company to quickly pivot in response to new competitive threats and opportunities. Most leaders today, however, rely on organizational structure to implement strategy, unaware that structure inhibits, rather than enables, agility. In companies that are designed for digital, people, processes, data, and technology are synchronized to identify and deliver innovative customer solutions—and redefine strategy. Digital design, not strategy, is what separates winners from losers in the digital economy. Designed for Digita l includes case studies from desertcart, BNY Mellon, DBS Bank, LEGO, Philips, Schneider Electric, USAA, and many other global organizations. Drawing on 5 years of research, the book is an essential guide for companies that want to disrupt rather than be disrupted in the new digital landscape. Review: Comprehensive with the right mix of ideas, examples and direction - Designed for Digital enters a crowded arena of books about digital and digital transformation. This book is unique in the sense that it offers a solid, progressive and clearly outlined approach to building a digital company. If is free of the hype of digital, the over reliance on desertcart and Google as examples and the hyperbole normally associated with this subject. This comprehensive and solid advice, backed by real experiences of companies who are like yours. Overall Highly Recommended. The chapter titles give you a good sense of the book and its no-nonsense approach: Digital Business Design Building Shared Customer Insights Building an Operational Backbone Building a Digital Platform Building an Accountability Framework Building an External Developer Platform Developing a Roadmap for Your Digital Transformation Designing your Company for Digital These are real things that real people need to do. The chapters offer clear definitions and advice on each topic. They are written for a senior management audience, more what it is and why its important than detailed how to advice. The work is sound, based on research and real life case studies from established companies who are making the transition into becoming a digital business. That is the type of company most of us work for and the book uses detailed case examples that will help you explain what it takes to design for digital. Review: Best book to date on winning digital. Buy it! Discuss at the C-Level. - Best book to date on winning digital. Buy it! Discuss at the C-Level. In our personal lives we take delight in the constant stream of new possibilities from the cloud-platform companies. But, big, older companies with ERP systems are generally struggling with their "digital transformation" or "omnichannel" strategies. Why? And what are the stages of the journey to digital effectiveness from our customers' point of view? This book will answer many of your "digital transformation" questions. It is the best researched and written book that I've encountered on winning the digital race. The case studies starring mature behemoths (Schneider Electric, Toyota, Phillips, USAA, etc.) will enlighten both non-tech and IT readers. The graphics are simple, but profoundly insightful. The authors have identified five, building blocks that every traditional company must invent and integrate (often with the help of outside, digital-cloud talent). It will put - non-tech managers, IT managers and outside tech partners - all on the same path with a shared vocabulary. Don't just pave over old ways of doing stuff. Invent new, digital, service values for customers on a real-time, evolving basis. Minimize the hits from digital disruptors and score big against traditional, lagging competitors. ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #737,119 in Books ( See Top 100 in Books ) #62 in Digital Design (Books) #236 in Business Structural Adjustment #295 in Organizational Change (Books) | | Customer Reviews | 4.6 out of 5 stars 342 Reviews | ## Images ![Designed for Digital: How to Architect Your Business for Sustained Success (Management on the Cutting Edge) - Image 1](https://m.media-amazon.com/images/I/81tiu0idNSL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Comprehensive with the right mix of ideas, examples and direction *by M***D on February 17, 2020* Designed for Digital enters a crowded arena of books about digital and digital transformation. This book is unique in the sense that it offers a solid, progressive and clearly outlined approach to building a digital company. If is free of the hype of digital, the over reliance on Amazon and Google as examples and the hyperbole normally associated with this subject. This comprehensive and solid advice, backed by real experiences of companies who are like yours. Overall Highly Recommended. The chapter titles give you a good sense of the book and its no-nonsense approach: Digital Business Design Building Shared Customer Insights Building an Operational Backbone Building a Digital Platform Building an Accountability Framework Building an External Developer Platform Developing a Roadmap for Your Digital Transformation Designing your Company for Digital These are real things that real people need to do. The chapters offer clear definitions and advice on each topic. They are written for a senior management audience, more what it is and why its important than detailed how to advice. The work is sound, based on research and real life case studies from established companies who are making the transition into becoming a digital business. That is the type of company most of us work for and the book uses detailed case examples that will help you explain what it takes to design for digital. ### ⭐⭐⭐⭐⭐ Best book to date on winning digital. Buy it! Discuss at the C-Level. *by D***D on November 21, 2019* Best book to date on winning digital. Buy it! Discuss at the C-Level. In our personal lives we take delight in the constant stream of new possibilities from the cloud-platform companies. But, big, older companies with ERP systems are generally struggling with their "digital transformation" or "omnichannel" strategies. Why? And what are the stages of the journey to digital effectiveness from our customers' point of view? This book will answer many of your "digital transformation" questions. It is the best researched and written book that I've encountered on winning the digital race. The case studies starring mature behemoths (Schneider Electric, Toyota, Phillips, USAA, etc.) will enlighten both non-tech and IT readers. The graphics are simple, but profoundly insightful. The authors have identified five, building blocks that every traditional company must invent and integrate (often with the help of outside, digital-cloud talent). It will put - non-tech managers, IT managers and outside tech partners - all on the same path with a shared vocabulary. Don't just pave over old ways of doing stuff. Invent new, digital, service values for customers on a real-time, evolving basis. Minimize the hits from digital disruptors and score big against traditional, lagging competitors. ### ⭐⭐⭐⭐ From a Digital Transformation learner *by I***O on September 29, 2021* Easy to read and relate with a good link to being put into practice. My money well invested. Highly recommended. ## Frequently Bought Together - Designed for Digital: How to Architect Your Business for Sustained Success (Management on the Cutting Edge) - Culture Renovation: 18 Leadership Actions to Build an Unshakeable Company - Emerging Technologies for Business Professionals: A Nontechnical Guide to the Governance and Management of Disruptive Technologies --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.gr/products/359792161-designed-for-digital-how-to-architect-your-business-for-sustained](https://www.desertcart.gr/products/359792161-designed-for-digital-how-to-architect-your-business-for-sustained) --- *Product available on Desertcart Greece* *Store origin: GR* *Last updated: 2026-07-06*