--- product_id: 278595063 title: "The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells, 3rd Edition" price: "€ 42.92" currency: EUR in_stock: true reviews_count: 5 url: https://www.desertcart.gr/products/278595063-the-copywriters-handbook-a-step-by-step-guide-to-writing store_origin: GR region: Greece --- # The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells, 3rd Edition **Price:** € 42.92 **Availability:** ✅ In Stock ## Quick Answers - **What is this?** The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells, 3rd Edition - **How much does it cost?** € 42.92 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/278595063-the-copywriters-handbook-a-step-by-step-guide-to-writing) ## Best For - Customers looking for quality international products ## Why This Product - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Description The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention―and sell more products. Among the tips revealed are: eight headlines that work―and how to use them eleven ways to make your copy more readable fifteen ways to open a sales letter the nine characteristics of successful print ads how to build a successful freelance copywriting practice fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source doentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. "I don't know a single copywriter whose work would not be improved by reading this book." ―David Ogilvy Review: Fantastic book for new copy writers - I bought this book to try and improve my sales copy, overall it's a great read and I love how there are inspiring quotes throughout the book. When I read the book I was a complete novice to copy writing and needed to work on writing headlines. Some great insights and case studies, very useful for anyone starting out or even someone who's been writing copy for a while. Review: Very informative - I've read a few books on copywriting and this one had some useful information I hadn't seen in any other. It's also easy to read. The only negative I have about it is that the part about email is pretty out of date. But the rest is completely applicable. ## Features - Holt Paperbacks ## Technical Specifications | Specification | Value | |---------------|-------| | Best Sellers Rank | #50,083 in Books ( See Top 100 in Books ) #44 in Academic & Scholarly Writing #54 in Creative Writing Composition #84 in Advertising | | Customer Reviews | 4.6 out of 5 stars 441 Reviews | ## Images ![The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells, 3rd Edition - Image 1](https://m.media-amazon.com/images/I/71EGZX3UqWL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Fantastic book for new copy writers *by J***S on 7 August 2015* I bought this book to try and improve my sales copy, overall it's a great read and I love how there are inspiring quotes throughout the book. When I read the book I was a complete novice to copy writing and needed to work on writing headlines. Some great insights and case studies, very useful for anyone starting out or even someone who's been writing copy for a while. ### ⭐⭐⭐⭐⭐ Very informative *by D***H on 22 April 2016* I've read a few books on copywriting and this one had some useful information I hadn't seen in any other. It's also easy to read. The only negative I have about it is that the part about email is pretty out of date. But the rest is completely applicable. ### ⭐⭐⭐⭐⭐ Practical and to the point *by S***I on 17 January 2016* A very useful and practical guide to copywriting. There are no boring marketing theories, only useful effettive advice. I would recommend it. ## Frequently Bought Together - The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells, 3rd Edition - The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters - The Ultimate Sales Letter, 4th Edition: Attract New Customers. Boost your Sales. --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.gr/products/278595063-the-copywriters-handbook-a-step-by-step-guide-to-writing](https://www.desertcart.gr/products/278595063-the-copywriters-handbook-a-step-by-step-guide-to-writing) --- *Product available on Desertcart Greece* *Store origin: GR* *Last updated: 2026-05-30*