---
product_id: 274235157
title: "As I Am Curl Color - Passion Purple - 6 oz - Color & Curling Gel - Temporary - Medium Hold - Vegan & Cruelty Free"
brand: "as i am"
price: "€ 22.77"
currency: EUR
in_stock: false
reviews_count: 9
url: https://www.desertcart.gr/products/274235157-as-i-am-curl-color-passion-purple-6-oz-color
store_origin: GR
region: Greece
---

# Vegan & cruelty-free formula Temporary vibrant purple tint Medium hold for curl definition As I Am Curl Color - Passion Purple - 6 oz - Color & Curling Gel - Temporary - Medium Hold - Vegan & Cruelty Free

**Brand:** as i am
**Price:** € 22.77
**Availability:** ❌ Out of Stock

## Summary

> 💜 Rock your curls, own your vibe—temporary color, permanent confidence!

## Quick Answers

- **What is this?** As I Am Curl Color - Passion Purple - 6 oz - Color & Curling Gel - Temporary - Medium Hold - Vegan & Cruelty Free by as i am
- **How much does it cost?** € 22.77 with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/274235157-as-i-am-curl-color-passion-purple-6-oz-color)

## Best For

- as i am enthusiasts

## Why This Product

- Trusted as i am brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Curl Power Boost:** Medium hold gel that defines and holds curls flawlessly all day.
- • **Flake-Free Confidence:** No annoying flakes, just smooth, touchable curls.
- • **Express Your Bold Side:** Temporary color that lasts one wash—switch up your look without commitment.
- • **Nourish While You Style:** Infused with JBCO & ceramides to boost moisture by 84% and strengthen hair by 6%.
- • **Ethical Beauty, Made in USA:** Vegan, cruelty-free, and proudly crafted domestically for conscious consumers.

## Overview

As I Am Curl Color in Passion Purple is a 6 oz temporary color and curling gel that delivers a vibrant purple tint lasting one wash. It offers medium hold for perfect curl definition without flakes, while moisturizing hair by 84% and strengthening it by 6% thanks to JBCO and ceramides. Vegan, cruelty-free, and made in the USA, this gel lets you experiment boldly with your look while caring for your curls.

## Description

desertcart.com : As I Am Curl Color - Passion Purple - 6 oz - Color & Curling Gel - Temporary - Medium Hold - Vegan & Cruelty Free : Beauty & Personal Care

Review: Great for temporary color - This product is great even if you have dark hair, it gives a light purple tint. It smells great and it doesn't make your hair dry. It has a nice texture and it feels nice. It is very durable and it lasts for 4-5 days. I would say it is worth the money. It also holds curls very well. 5/5 product!
Review: Not as Pigmented as suggested - Would give Passion Purple 5/5 if the color showed up darker on medium brown hair. With these curl colors, I got the best results applying the color when my hair was dry, with a little leave-in on the hair. This color is the only one I've had last a full week and still looks ok. It's an amazing product for curling your hair, but not as pigmented as I would like.

## Features

- Temporary Color. Results Last One Wash. No Transfer Once Gel Dries.
- Medium Hold for Perfect Curl Definition.
- Flake Free. Vegan & Cruelty Free. Made in USA.
- Infused with JBCO and Ceramides to Moisturize and Strengthen your Curls.
- Improves Hair Moisture by 84%.
- Strengthens hair by 6% after one application.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B08MKXLY3N |
| Best Sellers Rank | #280,784 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #2,181 in Hair Color |
| Customer Reviews | 3.8 3.8 out of 5 stars (260) |
| Item model number  | 501680 |
| Language  | Spanish |
| Manufacturer  | As I Am |
| Product Dimensions  | 2.8 x 2.8 x 2.3 inches; 6.35 ounces |
| UPC  | 858380035620 |

## Product Details

- **Hair Type:** Curly
- **Liquid Volume:** 177.44 Milliliters
- **Material Type Free:** Vegan & Cruelty Free, Paraben Free, Sulfate Free, Phthalate Free.
- **Product Benefits:** Curl Enhancing, Moisturizing, Strengthening
- **Scent:** Natural

## Images

![As I Am Curl Color - Passion Purple - 6 oz - Color & Curling Gel - Temporary - Medium Hold - Vegan & Cruelty Free - Image 1](https://m.media-amazon.com/images/I/21Mf8yhriEL.jpg)
![As I Am Curl Color - Passion Purple - 6 oz - Color & Curling Gel - Temporary - Medium Hold - Vegan & Cruelty Free - Image 2](https://m.media-amazon.com/images/I/31A6M+j8CTL.jpg)
![As I Am Curl Color - Passion Purple - 6 oz - Color & Curling Gel - Temporary - Medium Hold - Vegan & Cruelty Free - Image 3](https://m.media-amazon.com/images/I/31H-rev20FL.jpg)
![As I Am Curl Color - Passion Purple - 6 oz - Color & Curling Gel - Temporary - Medium Hold - Vegan & Cruelty Free - Image 4](https://m.media-amazon.com/images/I/41BAq5nM7BL.jpg)
![As I Am Curl Color - Passion Purple - 6 oz - Color & Curling Gel - Temporary - Medium Hold - Vegan & Cruelty Free - Image 5](https://m.media-amazon.com/images/I/41i3q6ESxTL.jpg)

## Questions & Answers

**Q: How long does this last in hair? How many washes before it comes out?**
A: It lasts until you wash it. It comes out in one wash.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great for temporary color
*by A***A on July 11, 2024*

This product is great even if you have dark hair, it gives a light purple tint. It smells great and it doesn't make your hair dry. It has a nice texture and it feels nice. It is very durable and it lasts for 4-5 days. I would say it is worth the money. It also holds curls very well. 5/5 product!

### ⭐⭐⭐⭐ Not as Pigmented as suggested
*by E***C on July 9, 2025*

Would give Passion Purple 5/5 if the color showed up darker on medium brown hair. With these curl colors, I got the best results applying the color when my hair was dry, with a little leave-in on the hair. This color is the only one I've had last a full week and still looks ok. It's an amazing product for curling your hair, but not as pigmented as I would like.

### ⭐⭐⭐⭐⭐ THE PURPLE IS TOO LIGHT FOR ME, BUT IT SMELLS TERRIFIC!!!
*by K***E on July 29, 2024*

Because the color is too light for my taste I darkened it to get a deeper purple. I added it to my two strand twists on top of my curl cream braid gel combo & the color came out perfect.

## Frequently Bought Together

- As I Am Curl Color - Passion Purple - 6 oz - Color & Curling Gel - Temporary - Medium Hold - Vegan & Cruelty Free
- As I Am Curl Color - Cool Blue - 6 oz - Color & Curling Gel - Temporary - Medium Hold - with Jamaican Black Castor Oil, Ceramides, & Betaine - Vegan & Cruelty Free
- As I Am Curl Color - Flamingo Pink - 6 oz - Temporary Color Gel - Vegan & Cruelty Free

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**Shop now:** [https://www.desertcart.gr/products/274235157-as-i-am-curl-color-passion-purple-6-oz-color](https://www.desertcart.gr/products/274235157-as-i-am-curl-color-passion-purple-6-oz-color)

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*Product available on Desertcart Greece*
*Store origin: GR*
*Last updated: 2026-03-04*