---
product_id: 15464320
title: "COLOR WOW Root Cover Up – Temporary Hair Color Touch-Up | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights."
brand: "color wow"
price: "€ 71.32"
currency: EUR
in_stock: true
reviews_count: 13
category: "Color Wow"
url: https://www.desertcart.gr/products/15464320-color-wow-root-cover-up-temporary-hair-color-touch-up
store_origin: GR
region: Greece
---

# Lasts until shampooed out Reflective mineral powder for natural dimension Water-resistant & swim-proof COLOR WOW Root Cover Up – Temporary Hair Color Touch-Up | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights.

**Brand:** color wow
**Price:** € 71.32
**Availability:** ✅ In Stock

## Summary

> ✨ Root touch-ups that keep up with your lifestyle 💼

## Quick Answers

- **What is this?** COLOR WOW Root Cover Up – Temporary Hair Color Touch-Up | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights. by color wow
- **How much does it cost?** € 71.32 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/15464320-color-wow-root-cover-up-temporary-hair-color-touch-up)

## Best For

- color wow enthusiasts

## Why This Product

- Trusted color wow brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Versatile Coverage:** Perfect for roots, thinning spots, and even eyebrows for a polished look.
- • **Instant Root Camouflage:** Say goodbye to visible regrowth with zero mess or peroxide.
- • **Swim, Sweat, Sleep-Proof:** Water-resistant formula that stays flawless through your busiest days.
- • **Cruelty-Free & Clean Beauty:** No waxes, no PPDs, paraben-free—beauty without compromise.
- • **Natural Multi-Dimensional Finish:** Reflective mineral pigments blend seamlessly for thicker, fuller-looking hair.

## Overview

COLOR WOW Root Cover Up is a cruelty-free, water-resistant mineral powder that instantly conceals roots, grays, and thinning areas without dyes or peroxide. Its reflective pigments create a natural, multi-dimensional finish that lasts until your next shampoo, even through swimming and sweating. Ideal for busy professionals seeking a quick, mess-free solution to maintain flawless hair between salon visits.

## Description

Fast, easy, precise, no-mess hair color mineral powder adheres to hair instantly. Water-resistant formula lasts from shampoo to shampoo, but stays put when you sleep, sweat, or swim. Formulated with a variety of pigments plus reflective particles to blend seamlessly and look naturally dimensional.

Review: WOW is right - My hair is naturally auburn with a lot of sparkly white hairs. I dye it a bolder red, and I couldn’t get an appointment for awhile. I decided to try this to see if I could stretch my root touch ups. I’m surprised how well it works! I did not need to reapply it at all, as promised, it stayed put until I washed my hair. I think it gave a slight orange cast to my scalp at my part line, but it wasn’t very noticeable- I noticed it simply because I was examining my part line to see how well the product was lasting. It really blended perfectly and even camouflaged my sparkly white hairs.
Review: Works Great! - This works great with my red hair. Really covers the roots and scalp. I also use it on my eyebrows. Love it!

## Features

- Camouflage roots and regrowth instantly without dyes or peroxide. No waxes, no PPD’s + cruelty-free
- Temporary color stays until shampoo’d out (you can swim in it!)
- Fill in thin spots and disguise exposed scalp to create the look of thicker, fuller hair
- Reflective mineral powder for a multi-dimensional, natural look

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B00X3P9ARS |
| Best Sellers Rank | #1,335 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #6 in Hair Mascaras & Root Touch Ups |
| Brand | COLOR WOW |
| Brand Name | COLOR WOW |
| Color | Red |
| Container Type | Box |
| Customer Reviews | 4.4 out of 5 stars 1,090 Reviews |
| Full Cure Time | 6 months |
| Global Trade Identification Number | 05060150185465 |
| Hair Color Permanence | Permanent |
| Hair Type | Dry |
| Item Form | Powder |
| Item Highlight | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights. |
| Item Weight | 2.1 g |
| Manufacturer | AmazonUs/FEDM1 |
| Manufacturer Part Number | CW546 |
| Material Features | Natural |
| Material Type Free | Paraben Free |
| Model Number | CW546 |
| Number of Items | 1 |
| Package Information | Box |
| Product Benefits | Instantly covers grays and dark roots, extends highlights, and fills in hairline gaps seamlessly. |
| Unit Count | 1 Ounce |

## Product Details

- **Brand:** COLOR WOW
- **Color:** Red
- **Item Form:** Powder
- **Package Information:** Box
- **Product Benefits:** Instantly covers grays and dark roots, extends highlights, and fills in hairline gaps seamlessly.

## Images

![COLOR WOW Root Cover Up – Temporary Hair Color Touch-Up | Water-resistant, mess-free touch-up for grays and thinning hair. Provides instant root and hairline coverage or highlights. - Image 1](https://m.media-amazon.com/images/I/71Hw+iq8eoL.jpg)

## Available Options

This product comes in different **Color** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ WOW is right
*by R***. on June 27, 2026*

My hair is naturally auburn with a lot of sparkly white hairs. I dye it a bolder red, and I couldn’t get an appointment for awhile. I decided to try this to see if I could stretch my root touch ups. I’m surprised how well it works! I did not need to reapply it at all, as promised, it stayed put until I washed my hair. I think it gave a slight orange cast to my scalp at my part line, but it wasn’t very noticeable- I noticed it simply because I was examining my part line to see how well the product was lasting. It really blended perfectly and even camouflaged my sparkly white hairs.

### ⭐⭐⭐⭐⭐ Works Great!
*by S***N on August 23, 2026*

This works great with my red hair. Really covers the roots and scalp. I also use it on my eyebrows. Love it!

### ⭐⭐⭐⭐⭐ Holy Wow! It Works Great!
*by L***N on April 11, 2026*

This really works! I have red hair with some gold blonde highlights and grey roots, which are currently about a half an inch long or more and I used it in red today for the first time. I've never used a root coverup before and was a little skeptical but it was quick and super easy to apply and covered the grey naturally and without any mess. I'm very happy as my next hair appointment isn't until a few weeks. We'll see if it truly lasts between shampoos but right now I am super thrilled at this easy solution!

## Frequently Bought Together

- COLOR WOW Root Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula
- COLOR WOW Raise the Root Thicken + Lift Spray - All-Day Volume for Fine, Flat Hair without dulling color

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*Product available on Desertcart Greece*
*Store origin: GR*
*Last updated: 2026-09-12*