--- product_id: 145202242 title: "WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Blonde" brand: "colorcharm" price: "€ 17.41" currency: EUR in_stock: true reviews_count: 13 category: "Colorcharm" url: https://www.desertcart.gr/products/145202242-wella-color-charm-permanent-liquid-hair-color-for-gray-coverage store_origin: GR region: Greece --- # Up to 43% more shine 62 mixable shades across 5 tonal families Liquifuse tech for deep saturation WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Blonde **Brand:** colorcharm **Price:** € 17.41 **Availability:** ✅ In Stock ## Summary > 🎨 Unlock your true color potential with shine that demands attention! ## Quick Answers - **What is this?** WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Blonde by colorcharm - **How much does it cost?** € 17.41 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.gr](https://www.desertcart.gr/products/145202242-wella-color-charm-permanent-liquid-hair-color-for-gray-coverage) ## Best For - colorcharm enthusiasts ## Why This Product - Trusted colorcharm brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Sensory Delight:** Gentle floral fragrance transforms your coloring routine into a luxurious self-care moment. - • **Flawless Gray Coverage:** Liquifuse technology ensures every strand is perfectly saturated for unbeatable gray coverage. - • **Vibrant & Long-Lasting:** Experience fade-resistant color that stays bold and brilliant, keeping you camera-ready all day. - • **Quick & Easy Application:** Simple 1:2 mix ratio with a total processing time of up to 45 minutes for salon-quality results at home. - • **Endless Color Possibilities:** Choose from 62 intermixable shades in neutral, ash, gold, warm, and red tones to express your unique style. ## Overview Wella ColorCharm Permanent Liquid Hair Color uses advanced Liquifuse technology to deliver vibrant, fade-resistant color with up to 43% more shine and excellent gray coverage. Available in 62 mixable shades across five tonal families, it offers customizable, salon-quality results with a gentle floral scent and easy 45-minute processing. ## Description Product Description Wella ColorCharm Liquid Permanent Hair Color with Liquifuse technology to ensure consistent, predictable results. The packaging utilizes a color-coded tonal family system, making shade selection easy! The technology saturates, penetrates and fuses with the hair to deliver vibrant color that is exceptionally fade resistant. A gentle floral fragrance for a more pleasurable coloring experience. About Wella Color Charm Wella Colorcharm® provides vibrant colors as creative as you are. From permanent to creative hair color, we believe that you are empowered to have control of your beauty. Review: Good product - I have used this for over 30 years, and my hair is still healthy. The color lasts well, which for any of the red shades is amazing, as they tend to fade pretty quickly. I hope this is always available! Review: 8g rich color for gray - 8g is a deeper rich color I really like. grabbing a 9g and 8g change it up! ## Features - Wella colorcharm’s Liquifuse Technology saturates each strand for excellent gray coverage providing up to 43% more shine (vs. untreated hair). - Vibrant, long lasting, fade resistant results. Excellent gray coverage - 62 easily intermixable shades come in 5 tonal families - neutral, ash, gold, warm and red providing endless color possibilities - Mix Ratio: 1 part haircolor, 2 parts developer. Develop for 15 minutes, then process up to an additional 30 minutes - Gentle floral fragrance ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B07Q5BWD5P | | Best Sellers Rank | #17,387 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #167 in Hair Color | | Brand | COLORCHARM | | Brand Name | COLORCHARM | | Color | 12C Ultra Light Blonde | | Container Type | Box | | Customer Reviews | 4.5 out of 5 stars 2,104 Reviews | | Full Cure Time | 30 Minutes | | Hair Color Permanence | Permanent | | Hair Type | Chemically Treated | | Item Form | Liquid | | Item Weight | 1.28 ounces | | Manufacturer | COLORCHARM | | Manufacturer Part Number | 99240013898 | | Material Features | Fade resistant | | Model Number | 99240013898 | | Number of Items | 1 | | Package Information | Box | | Product Benefits | Vibrant, long lasting, fade resistant results. Excellent gray coverage | | Recommended Uses For Product | salon | | UPC | 070018105806 | | Unit Count | 1.4 Fluid Ounces | ## Product Details - **Brand:** COLORCHARM - **Color:** 12C Ultra Light Blonde - **Item Form:** Liquid - **Package Information:** Bottle - **Product Benefits:** Long last color with 100% GRAY COVERAGE. Easy to use at home with bottle application. ## Images ![WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Blonde - Image 1](https://m.media-amazon.com/images/I/81R2cEaRtbL.jpg) ## Available Options This product comes in different **Color** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Good product *by S***S on May 1, 2026* I have used this for over 30 years, and my hair is still healthy. The color lasts well, which for any of the red shades is amazing, as they tend to fade pretty quickly. I hope this is always available! ### ⭐⭐⭐⭐⭐ 8g rich color for gray *by G***L on May 2, 2026* 8g is a deeper rich color I really like. grabbing a 9g and 8g change it up! ### ⭐⭐⭐⭐⭐ Quality product! *by A***R on May 24, 2025* Been using this brand for years! The tan blonde is a beautiful, natural red that is the very best! Easy to use w variety of developers. Great value! ## Frequently Bought Together - WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Blonde - COLORCHARM Cream Hair Color Developers | For Optimal Gray Blending and Rich Multi-Dimensional End Results | Various Sizes - WELLA Color Charm Permanent Liquid Hair Color for Gray Coverage, Ash Blonde --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.gr/products/145202242-wella-color-charm-permanent-liquid-hair-color-for-gray-coverage](https://www.desertcart.gr/products/145202242-wella-color-charm-permanent-liquid-hair-color-for-gray-coverage) --- *Product available on Desertcart Greece* *Store origin: GR* *Last updated: 2026-07-03*